A fresh set of leaks has given out some rare specifications of Xiaomi’s Redmi Note successor. The Xiaomi Redmi Note 20, which has been nicknamed Hermes, was first spotted a month ago.Regular leakster, @upleaks is the source of the new set of leaks. According to this, the smartphone will sport a full-HD (1920 x 1080 pixels) display, although the screen size has not been divulged yet. It is also likely to be powered by a 64-bit MediaTek MT6795, octa-core processor. Some other features include 2 or 3GB RAM, and 16GB internal memory.The device is expected to run on Android 5.0 Lollipop based MIUI 6. Other leaks reveal a 13MP rear camera, and a 5MP front camera.Any details regarding the availability and pricing of the smartphone are yet to be known. Notably, the launches of four new smartphones by Xiaomi were also leaked when its product roadmap for the year was revealed earlier in the month.
Michael Phelps executed a solid race to win the 200 metres individual medley at the Pro Swim Series meet in California on Sunday.The 18-times Olympic gold medallist led all the way in an event he has owned during most of his decorated career, clocking 1:59.39 to win by more than a second at the outdoor pool in Santa Clara.The time ranks the American 18th in the world this year in an event he has won three times at the Olympics. It was also more than three seconds slower than he swam to finish second at last year’s Pan Pacific Championships in Australia.Phelps did not peak for the Santa Clara meet. He is aiming for the national championships in San Antonio in August and, more importantly, next year’s Rio Olympics.Only 20 minutes after winning the 200 IM on Sunday, Phelps was back in the water for the 200 metres backstroke.It has never been one of his best events, and he finished ninth and last in 2:04.11, more than seven seconds behind the winner, fellow American Ryan Murphy.The 29-year-old Phelps, who retired after the 2012 Olympics but launched a comeback last year, will not contest August’s world championships in Russia due to a drink driving conviction last year.
Glassdoor recently published the winners of its inaugural Talent Warrior Awards, honoring this year’s most innovative and socially-savvy recruiters and HR professionals. These hiring pros are some of the best in the business, so we asked them what job seekers can do to get noticed.Below, you’ll find each Talent Warrior’s take on how to get on a recruiter’s radar and how to impress once you do. (See what else these Warriors think when it comes to the future of social recruiting.)Arie BallVP Talent Acquisition, SodexoHow would someone get on your radar?I tend to notice professionals who are actively engaged in their profession, and contribute in a thoughtful way to discussions. Who can help but notice professionals with a true passion for their work, or for causes they believe in?Was there a candidate that totally wow-ed you and if yes, how did they do it?Yes, I met a very interesting executive search professional via social media. She reached out to me via Twitter to learn more about Sodexo. We set up a time to talk, and she asked questions about what it was like to work in a corporate environment. We talked about the differences between the search firm environment vs. the corporate recruiting environment. Over the next several months we had several conversations on various topics, and I was able to see her depth of knowledge and diversity of thought, and her genuine love of the profession. About a year later, when we had an opening in our Talent Acquisition Group, I immediately thought of her.Carrie Corbin Associate Director, Talent Attraction, AT&THow would someone get on your radar? For a smaller company, it’s easier to try to contact someone directly and circumvent the typical apply process. However, in larger organizations – following the recruitment process becomes more important and you can attract the wrong kind of attention by trying to get around it. For me, standing out would be creating a resume and/or work examples that clearly call out and QUANTIFY your experience and accomplishments that relate to the job you’re applying for. In media, marketing, or UX/IT? Look at creating an online portfolio of your work & including that link in your application/on your resume. Actual examples that showcase your awesomeness sell me and show me you’re the real deal.Was there a candidate that totally wow-ed you and if yes, how did they do it? I’m wowed when I see candidates take the same approach to branding themselves as I take to branding our business. Job seekers with cohesive messages about strengths, goals or overall work style show me they are thinking not about how to get hired or say the right thing, but about how to showcase a cohesive message and tell me something meaningful about themselves.Carolyn EisemanDirector, Employer Brand, Enterprise Rent-A-CarHow would someone get on your radar? Social recruiting is a critical component of our hiring strategy, candidates can engage with us on any of our career social profiles. It is a great way to find a local recruiter, learn more about Enterprise, ask questions and ultimately fill out the required online application.Was there a candidate that totally wow-ed you and if yes, how did they do it? While we get significant engagement through our social career platforms, we would love to see more candidates interact in a more innovative way, such as using hash tags, or presenting a more unique look at the skills they can bring to Enterprise.Steve FogartySr. Manager, Employer Branding & Digital Recruiting, Adidas GroupHow would someone get on your radar?Easily. I’m all over the place on social, all you have to do is look. If you join one of adidas Group’s career pages I’ll be there. Then show me you are a great fit for adidas Group! And do the heavy lifting; find roles that are a fit for you. Our jobs are posted, apply, then let me know why you are a great fit and I’ll pass it on to the right people. That simple!Was there a candidate that totally wow-ed you and if yes, how did they do it?Candidates are getting more and more creative with getting attention. I’ve been impressed with several candidates recently who have built infographics, videos and even full blown websites to convey their experience! I’m a sucker for creative people with an awesome design sense. But, this is not required to get the job. Not everybody has these skills and we always go for the best person for the job. As long as you are applying online and convey your experience, passion and goals clearly, you’ll have a fair shot at getting into the adidas Group.Chris HoytGlobal Talent Engagement & Marketing Leader, PepsicoHow would someone get on your radar? Taking an active role in channels that recruiters and companies are invested in is a great way to land on the radar. Showing an interest and showcasing your expertise in a company LinkedIn group for example, lets recruiters see firsthand how you engage with others and certainly makes you easier to find!Was there a candidate that totally wow-ed you and if yes, how did they do it?The last few candidates to really impress me did so because they had cared for the basics so well. They had connected with our organization on twitter, taken advantage of the information available on our company website with regards to PepsiCo’s history, done their homework regarding our culture and reputation on Glassdoor and introduced themselves to other team members via LinkedIn. It wasn’t about doing amazing and out of the box things to get our attention as an employer, it was about doing the right things really well.Jeremy LanghansManager, Global Talent Acquisition, ExpediaHow would someone get on your radar?The best way for candidates to get on my radar is to engage with us through our 7 social media presences. You can find them listed on about.me/lifeatexpedia.Was there a candidate that totally wow-ed you and if yes, how did they do it?Yes, my current intern. She DM’d me on Twitter and got the job!Chrystal MooreSenior Recruiter, Philips HealthcareHow would someone get on your radar?It’s fairly easy to get my attention since I’m fairly transparent. Reaching out to me via Twitter and LinkedIn are one of the easiest ways to get on my radar and even better when those individuals begin interacting with my posts, especially Philips related posts. That level of interaction demonstrates their passion for Philips and even if I don’t have an employment opportunity available for that person at that precise moment, I’ll remember that person.Was there a candidate that totally wow-ed you and if yes, how did they do it?I found a candidate on LinkedIn over a year ago and unfortunately after interviewing, the position did not pan out. We stayed connected on LinkedIn and throughout this past year, this candidate reached out to me periodically as well as commented and/or liked my LinkedIn status updates. During this time, I thought “Wow…this person is really engaging and really wants to work for Philips.” This past month, I had a position that became available and I knew that this candidate was a perfect match. I shared the candidate’s information with the hiring manager as well as mentioned the level of passion this person has for Philips and long story short, we made an offer.Shannon SmedstadHR Social Media & Employer Brand Leader, GEICOHow would someone get on your radar?I welcome job seekers to connect with me on LinkedIn! Generally speaking, I would encourage candidates to research companies first, check out current opportunities, and provide some context within their requests to connect.Was there a candidate that totally wow-ed you and if yes, how did they do it?Over the years, I have definitely been wowed! Candidates that are “wow-worthy” are typically very prepared, engaged throughout the interview, communicate well, can articulate the value they add, and also let their personalities shine through.Melissa Smith Candidate Developer, Progressive InsuranceHow would someone get on your radar? Find a way to share your skill sets. My role is to source Analyst talent for Progressive so things like “big data” “business analytics” “SAS” – are key words that peak my interest. If you can’t share your resume, then it’s about what else you’re sharing. Are you posting an article related to my search? Are you participating in groups/organizations? What are you doing? It’s all about being relatable to my company and our openings. Because even if it’s not about filling a specific opening today, if someone has the right skill set, I’m always interested in making a connection to potentially fill future openings as well.Was there a candidate that totally wow-ed you and if yes, how did they do it?I think sometimes candidates think being “wow’ed” needs to be flashy or complicated, but it doesn’t. One of my recent successes comes from a candidate we recently hired for a Senior Analyst role. He actually found me through my posts about Cleveland and our Analyst opportunities at Progressive. He was relocating to Cleveland as a trailing spouse and when he found me realized we had both moved from Wisconsin to Cleveland. I scheduled a brief call to learn a bit more about him and we hit it off from the beginning. He’d been following my posts so he asked great questions about the city, my company and then got to asking about specific positions he’d seen me post. I think the thing that wow-ed me was that he did his homework and was prepared to engage and ask questions. He starts with us on 9/16.Will StaneyDirector of Recruiting, SuccessFactorsHow would someone get on your radar?Candidates pique my interest when they see where I’m engaging the most and reach out to me there. I’m more active on Facebook and Twitter than I am on LinkedIn, so if a candidate can recognize that, and even further, see that I answer questions via these forums and ask me something engaging, they’ve just bypassed that ‘black hole’ so many resumes get lost in. Any candidate that’s proactive in reaching out directly in a public forum is bound to be looked at more quickly.Was there a candidate that totally wow-ed you and if yes, how did they do it?At my last company we had a candidate take our specific cloud-based presentation software and create a presentation-style resume for us. She tweeted this presentation to our company and I noticed. After I shared this internally the CEO tweeted back to her suggesting they talk further. Needless to say, she got the job and came in as a rockstar because folks knew her unique story and were impressed by her creativity in taking our own product, using it to get noticed and showcase relevant skills for her position.
Manufacturing Engineering Technician, Philips Healthcare, (Plymouth Philips Minneapolis, MN 3.6★ 3.6★ View More Jobs Mechanical Engineer Co-Op Philips Orlando, FL 23 hours ago 23h Diagnostic Xray Field Service Engineer (Home-Based Philips Sacramento, CA Patient Monitoring Installation Field Service Engineer (Home-Based Philips Minneapolis, MN 23 hours ago 23h 3.6★ Software Test Engineer Philips Bothell, WA Customer Quality Engineer NAM Philips Alpharetta, GA 23 hours ago 23h Attention classes of 2019 and 2020: If you are looking to snag an engineering job when you graduate, we’ve gathered everything you need to know—from whether you need to add an internship to your resume to what skills you need to highlight—from Philips top recruiters.You Need to Major in the Field You Want to Focus OnWhile some companies may welcome candidates with majors outside of their chosen fields, that is not always the case with engineering, says Amy McNair, a Philips campus recruiter. When it comes to supply chain management and design engineers, it’s best to have a major in those areas, she says. “You really need to have specific experience,” McNair explains. For example, if you really want to work in supply chain management, “You really cannot climb [the corporate ladder] without specific training,” McNair says. “However, we [are] hiring right now for our quality team, [which] is not tied to a specific major,” she adds.And Yes, You Need an InternshipAccording to Becky Abrahams, a campus recruiter at Philips, those seeking an engineering job should have an internship under their belts. At Philips specifically, recruiters often look for candidates with relevant technical skills—such as CAD or Solidworks—or programming experience. “People who have previous software experience including coding and software programming,” through an internship or a past position, will have a leg up, Abrahams says.And zeroing in on a role-specific internship is also a smart move: “Our hiring managers are [often] looking for role-specific internship experience,” Abrahams says. While some hiring managers are more open-minded than others, Abrahams says, “specific engineering or software [candidates] need to come [to an interview/company] with specific experience.” Philips Looks for Passion—In and Outside EngineeringIf you’d like to work at Philips, recruiters there will look for passion, they say. Abrahams says recruiters specifically will ask (and hope to answer) these questions about applicants:Have they done other projects on the side?Are they taking initiative outside their day-to-day? How do they work in group settings? How do they navigate problem-solving? Have they taken on leadership [roles] and [do they take] ownership when working on a project? 23 hours ago 23h 3.6★ 3.6★ 23 hours ago 23h These are great questions to consider—regardless of where you aspire to work. Here’s What You Need to Work at PhilipsIf you do aspire to work at Philips as an engineer, “really research the company, and don’t be afraid to share your excitement to work at Philips,” advises McNair. “Show your interest, do you your research. [And] be prepared to share your ‘why.’” Philips will also look for someone who is ready to jump right in and contribute to the team from the start, she says. Imaging Systems Field Service Engineer 1 (Laredo Philips San Antonio, TX 3.6★ Hot New Jobs For You 23 hours ago 23h 23 hours ago 23h 23 hours ago 23h 3.6★ Field Service Engineer – Imaging Systems Philips Boston, MA 3.6★ 3.6★ Senior Mechanical Development Engineer Philips Gainesville, FL Senior Advanced Manufacturing Engineer Philips San Diego, CA 3.6★ 23 hours ago 23h 23 hours ago 23h
Arsenal fullback Hector Bellerin has again denied plans to join Barcelona this summer.Bellerin spent his youth career at Barca before signing his first professional deal with the Gunners and has been linked with a return to the Nou Camp for some time.But the 22-year-old has knocked back fresh reports suggesting he will look to force through a move to La Liga this summer.Speaking after Spain’s 1-0 defeat to Germany in the European Under-21 Championship final on Friday, Bellerin said: “I have a contract over there [with Arsenal], I have to report back for pre-season and now is the time for me to just enjoy with my team-mates in Spain for a few days.“Enjoy time with the family, have a little break and see each other next season.”
Posted on June 16, 2014November 4, 2016By: Dr. Jeffrey Smith, Maternal Health Team Leader, MCSP; Lindsay Grenier, Maternal Health Technical Advisor, MCSP ; Susan Moffson, MCSP Senior Program OfficerClick to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)Obstetrician Dr. Mark Hathaway—a trainer for USAID’s flagship Maternal and Child Health Integrated Program (MCHIP)—still remembers the empowering story a midwife told him during a training in Cambodia on the use of antenatal corticosteroids (ACS) to prevent respiratory complications of preterm birth.“A woman arrived at the hospital late in the evening and had a clear story of ruptured membranes,” Dr. Hathaway recalls her saying. “She could tell that the pregnancy was too early and that the woman might deliver a preterm baby.” The doctor was not there, so the midwife administered the first of two doses of dexathemasone, the most commonly available ACS.In the morning, a colleague said she would administer the second dose, and when the midwife returned to duty two days later, the woman had already delivered.“She went to the nursery and saw the [premature] baby under some warming lights,” Dr. Hathaway says of the midwife. “Except for some oxygen, the baby was breathing on her own.” The midwife was very surprised, and quietly told the nurse what she had done. “Soon the pediatrician came over and told her she’d probably saved the baby’s life. She felt so happy and relieved having done the right thing by giving the dexamethasone.”ACS are one of the most effective interventions for improving preterm survival, reducing death by 31% by augmenting the maturation of the premature fetus’ immature lungs. However, dexamethasone only works when given to the mother by injection prior to birth, requiring action by maternal care providers to reduce perinatal mortality.This Cambodian midwife’s experience demonstrates how newborn and maternal health providers can work together to facilitate the use of ACS. By adopting a perinatal approach to care—where communication and protocols are developed between maternal and newborn care providers—the outcomes are better for both mothers and babies. However, even in facilities where maternal care providers and pediatricians work under the same roof, they often lack clear mechanisms for communication.A pediatrician may not hear of a 30-week premature infant until called to attend the birth, thus missing the potential for improved outcomes through collaborative care, mutual support and reinforcement with the obstetrician throughout the labor. Strengthening the connections between different providers in the same hospital, or teams of providers at different levels of a health system, creates a collaborative mechanism that can help both do their jobs better, and improve outcomes for fragile preterm infants.Complications of prematurity are now the number one cause of newborn deaths globally, resulting in more than 1 million deaths per year; they are also the second cause of mortality in children under five years of age. Although the administration of dexamethasone before birth is a fundamentally beneficial intervention for improving newborn outcomes among women who give birth prematurely, until now it has been underutilized in most low- and middle-income countries.Therefore, MCHIP, in partnership with Survive & Thrive, has created two new training modules under the Helping Babies Survive series: one focusing on a holistic perinatal approach to the management of preterm birth; and a simpler “mini-module” focusing explicitly on ACS. These training materials will use the same approach as Helping Babies Breathe to improve the capacity of providers to manage preterm births using a perinatal team approach—an approach characterized by communication and collaboration in care decisions among newborn and maternal health providers.In addition, our maternal and newborn health teams have developed and disseminated technical briefers and job aids designed to increase the use of dexamethasone. Notable among these is an advocacy briefer—developed in collaboration with the World Health Organization (WHO), the Bill & Melinda Gates Foundation, Survive & Thrive, and “Born too Soon”—which addresses how and why dexamethasone administration should be scaled up in developing countries and highlights its value as an effective intervention to save newborn lives. A related technical briefer describes the proper clinical use of dexamethasone to improve outcomes for preterm newborns.Further shedding light on how to increase the use of ACS at facilities, MCHIP is conducting an innovative implementation research study in three Asian countries—Cambodia, Indonesia and the Philippines—to provide evidence around the key elements and potential barriers to successfully expanding the use of dexamethasone. The hope is that the promotion of a collaborative perinatal approach to care will eventually expand the use of this simple intervention by more peripheral frontline providers working in hard-to-reach, isolated communities, thus increasing access to this lifesaving practice.Improving newborn health outcomes will succeed only when the health of mothers and newborns is considered before, during and after birth. MCHIP Senior Technical Advisor and obstetrician Dr. John Varallo perhaps said it best: “Babies don’t appear out of the blue. We have to be ready!” Under current development, to be launched sometime in 2015 ACS Before Every Preterm Birth will be finalized in August 2014 Other components of this perinatal team approach include standard treatment protocols that are understood, agreed upon, and followed; a perinatal audit system; and regular meetings of the perinatal team to review progress and share individual patient outcomes. Findings from this study will be disseminated in summer 2014.Share this: ShareEmailPrint To learn more, read:
ShareEmailPrint To learn more, read: Posted on April 2, 2015October 27, 2016By: Deepti Tanuku, Program Director, USAID-AccelovateClick to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)Mother in Sindh, Pakistan receiving quality care. Photo: Jhpiego.When I first entered this line of work, I often heard one thing: the maternal health market is way too small to be sustainable, much less lucrative. Naturally, one can only expect market failure for maternal health drugs and, by extension, a chronic situation of limited access to lifesaving medicines among those most in need.However, I disagree.The maternal health market is, of course, comparatively small when looking at the parallel markets for reproductive health, HIV, TB, malaria and even child health.Take malaria for example. Prepared technical guidance provided by the President’s Malaria Initiative states that the unit cost for delivery of long-lasting insecticidal nets (LLINs) provided free of charge through antenatal clinics in four countries ranged from US $1.61 to $2.35 – which is roughly equivalent to the unit cost of US $1.50 for a delivery package of the three essential maternal health medicines: oxytocin, misoprostol and magnesium sulfate. However, in 2014 an estimated 214 million long-lasting insecticidal nets were delivered to malaria-endemic countries in Africa, while only 36 million women gave birth in the same region that same year. As any business school student can tell you, applying the formula of Price x Quantity = Revenue means that the maternal health market simply doesn’t compare in size.This is the origin of the myth. For those of us committed to the goal of improved maternal health, we cannot confuse a small market with an unhealthy market – small can still mean healthy. Small can and should still mean a consistent and sustainable supply of high-quality and affordable maternal health drugs to all mothers in all settings.There is a catch. The maternal health community cannot wait for market realities to drift toward our favor – we must actively and purposefully shape them. This begins with strong political will at both global and national levels. The creation of the UN Commission on Lifesaving Commodities for Women and Children is an excellent start, as is the inclusion of maternal health within the Reproductive Health Supplies Coalition (RHSC) agenda. These actions complement the ongoing efforts of other groups in this space, including the Maternal Health Task Force, itself.The good news is that in the context of strong political will, there is plenty of research to shape evidence-based next steps. Together, we have built a clear understanding of market access barriers and we even know ways to incentivize around them. We also have market shaping strategies from other priority health areas, such as family planning, that serve as blueprints that we can adapt for our own purposes. As the maternal health community, it is up to us to use these tools to advocate for and help ourselves.Finally, it’s good to revisit why this issue is critically important. Several studies and reports have demonstrated time and time again that healthy mothers strengthen families, societies and a nation’s economic development, which, in turn, strengthen a nation’s markets. Let’s say that again: Healthy mothers strengthen markets. It’s time markets returned the favor.Resources used in the writing of this post:President’s Malaria Initiative Technical Guidance Document (2014)MHTF Blog post, Three Barriers to Delivering Maternal Health Supplies and the Solution (2015)World Malaria Report (2014)USAID-Accelovate Maternal Health Market Assessments (2014)MHTF Blog post, Changing Incentives: Creating a Market for High Quality Oxytocin (2015)RHSC and Dalberg Report, Market Shaping for Family Planning (2014)WHO Report: Maternal Health: Investing in the lifeline of Healthy Societies and Economies (2010)This post is part of the blog series “Increasing access to maternal and reproductive health supplies: Leveraging lessons learned in preventing maternal mortality,” hosted by the Maternal Health Task Force, Reproductive Health Supplies Coalition/Maternal Health Supplies Caucus, Family Care International and the USAID-Accelovate program at Jhpiego which discusses the importance and methods of reaching women with lifesaving reproductive and maternal health supplies in the context of the proposed new global target of fewer than 70 maternal deaths per 100,000 births by 2030. To contribute a post, contact Katie Millar.Share this:
Our member of the week is Jill Pakulski. Jill is a self-described âNutrition edu-tainer,â? doing what she can to make being healthy fun. A Registered Dietitian, Jill combines her knowledge of nutrition with her performance skills to put on entertaining fitness shows. Jillâs childrenâs fitness show, Jumping Jacks with Jill, travels to schools, WIC clinics, and hospitals teaching kids in groups of up to 1,000 the importance of nutrition and exercise. Jill is also a member of a rock band called Sunset West. You can get more information about Jillâs nutrition shows and see pictures of her in action at her website, and also find out information about Sunset West on her bandâs website. Also check out Jillâs profile on our yellow pages and the interview below to learn more about her life as a freelancer.1. What has been your most interesting project?I work on two main projects: Jumping Jacks with Jill, an interactive kids nutrition and fitness show. I am hired by anyone from individuals to large companies to do the live show. I am currently working on launching the media, the dvds, the curriculum, and the website, to match up with the show’s success. My other project is my rock band, Sunset West. We do the Warped Tour every year and will have our record released on Slugfest Records this May, our first non-indie release!**2. Why did you decide to go freelance? **I have been freelancing for my whole life. Being a musician really trains you for this. Any real job I’ve ever had has only been a temporary transition, or supplement, to my work now.3. What tip would you give to a new freelancer or someone who is considering going freelance?Use the structure you currently have to pursue your idea. You don’t need to “cut the cord” of your current life. Everything you are doing now and the people you are working with now, can help you be a part of your dream career. Nothing you do is wasted–it is fuel to the fire, whether positive or negative. If you have an idea, pursue it. Don’t be “that guy” who’s always talking about “what they’d like to do.” Finally, brand yourself: be the only one that can do what you do.4. What is your favorite spot in the city in which you live?Central Park, hands down.5. What is your inspiration?All the scientifically researched nutrition education that is on paper looks great. Unfortunately, kids don’t learn about statistics. They need to learn about health in a way that is FUN, FIRST AND FOREMOST. My other main inspiration is that I want to challenge the way women in music are either solo artists or portray a “slutty” image. There are very few women in actual bands. The fusion of these two projects is to develop characters that kids want to be like, that are ok to want to be like. We do not need any more Britney Spears in this world.
If you’re thinking of applying for a business loan, our next Freelancers U seminar is a must-attend event. On Tuesday, Oct. 23, Beth Polish will help you figure what type of loan is right for you and how to put together a winning application. Topics covered will include:choosing the right kind of loanunderstanding how a banker evaluates your loan applicationpreparing a winning loan applicationfinding the right bankerThe seminar will take place in lower Manhattan, and you can learn more and register online.
Some members have raised concerns about the viability of Freelancers Insurance Company. I’d like to put some of those worries to rest. First, FIC holds $16 million in capital reserves. Those reserves sit in the bank and serve only as back-up in case FIC needs extra funds. For every $100 of premium income, the Insurance Department requires FIC holds an additional $25 in reserves. In addition, the Insurance Department mandates that insurance companies must have reinsurance to cover the really big claims. That means if one person incurs huge costs, our reinsurance will pay for it, not you. Second, our business model has been vetted by several reliable institutions and individuals. Our actuaries are nationally recognized for their expertise in the field. The New York State Insurance Department is one of the most highly regulated in the nation, with very strict guidelines for approval. We have met all of their requirements. Our funders also conducted due diligence, which means they took a close look at our business model to make sure the company is built on sound financial and actuarial projections. Many of our funders made low-interest loans, not grants. If they didn’t have confidence that they would get paid back, they wouldn’t have invested in the company. Finally, this company is financed by the country’s leading philanthropies and businesses. The Rockefeller Foundation, New York State Health Foundation, Ford Foundation, New York City Investment Fund, Prudential’s Social Investments and Robert Wood Johnson Foundation are joint partners in this venture. The source of our funding makes a big difference. We are not funded by private equity, which would demand high profits for shareholders. Our only shareholder is the Freelancers Union, and Freelancers Union’s priority is the wellbeing of our members. Without this pressure for high profits, we can focus on providing the best, most affordable health coverage for our members that we can, and we are positioned to do it over the long term. Freelancers Insurance Company is here to stay.
This is a post from a member of the Freelancers Union community. If you’re interested in sharing your expertise, your story, or some advice you think will help a fellow freelancer out, feel free to send your blog post to us here.There are no shortcuts to mastering photography. It takes hard work and repetition. But along the way, there are some little things that separate the good from the great. Beyond tehcnical skills and theory, it’s about tapping into something deeper to create that elusive “wow” effect.Here are some foundational principles for honing your craft.Find your nichePhotography is an incredibly broad field, but standing out is about working on the nitty-gritty. While a firm grasp of general photography is of course helpful, most successful photographers specialize in one or two areas, and focus on the visual vocabularies of their specific playing fields. To solve problems and rise above the rest, don’t be a generalist; learn the tricks of the trade that pertain your specialties.Mind the broader picturePerhaps just as important as your grasp on the technical aspects of photography is your understanding of its requirements and purpose in its various applications. While you will can easily find tutorials on camera operation, context takes more research and perhaps, continued formal education. Well-structured curriculums focus both on hands-on technical training and on understanding the very nature of modern communications and photography’s place within. This second aspect will be of great help in articulating your own visual message.Be inspiredAre there photographers out there whom you respect and admire, or who simply do some things better than you? Try to analyze the specific ways in which they achieve those results. Even if you don’t understand the technical process behind a certain effect, or don’t have the right vocabulary to replicate it, you can learn a lot a a basic visual and intuitive level. Once you know what you’re going for, experiment with your own process, and seek peer advice on the technical aspects. Every new attempt is a learning process, so try, try again.Broaden your approachYou’re probably not taking pictures at random, but focusing on everyday work, with concrete goals. But try to approach your work as a series of studies of specific topics, or techniques, or themes. Approaching the same problem from a number of different angles will clear the picture on what works better and, over time, make your process faster and more efficient — especially once you have an arsenal of useful little tricks.And most importantly… enjoy the process!Jennifer Hahn Masterson is a seasoned freelance visual designer and digital nomad. When she’s not busy pondering the design principles of unity, space, hierarchy, balance, contrast, scale, and similarity, she likes to immerse herself in a good book and satisfy her perpetual wanderlust. You can check her out on Twitter.
Has an organization or university offered you an opportunity with a stipend? Whether it’s an internship or apprenticeship, a stipend is a set amount of money that helps offset living expenses. This fixed amount is financial support provided while you’re… Full Story,Truth is, there is a lot to be excited about when it comes to college: new friends, a new routine, (college parties!), and more independence. But along with all these perks, it’s also time to start thinking about your finances…. Full Story,A routing number is a unique number that identifies a specific banking institution. Each routing number is made up of nine digits. Routing numbers are sometimes referred to as an American Banker’s Association routing transit number or an ABA RTN…. Full Story,It’s stressful enough having a car loan over your head and staying on top of your monthly payments. But what if you have an upside-down car loan — in other words, the amount you owe on your set of wheels… Full Story,When you’re trying to get your financial house in order, it’s easy to get lost in the specifics. You might stress about how to adjust your budget, where to find some extra cash for the holidays or what funds to… Full Story,Shortly after graduating from New York University with a Master’s degree, Melanie Lockert turned to food stamps, as she worked her way out of $81,000 in student loans. “There were a lot of emotions around carrying that debt. It caused… Full Story,Traveling is one of the best things in life, and luckily, low funds don’t have to dash your dreams of enjoying an epic adventure. A wealth of destinations—both in the U.S. and abroad—are so affordable that even hardcore penny pinchers… Full Story,While we don’t yet have flying cars that collapse to the size of a suitcase, pneumatic tubes that transport us from room to room or machines that automatically bathe and clothe us in the morning, every day we’re getting closer… Full Story,Times have changed since Grams and Gramps were your age, looking to settle down and buy their first home. But today the house with the white picket fence—or that trendy loft in downtown—isn’t completely out of the question if you… Full Story,We recently hosted a Twitter chat as part of our #RealTalkSeries. And let’s just say, things definitely got real. Many of you joined us to discuss “taboo” and cringe-worthy money questions such as how to improve a bad credit score,… Full Story
The key to start living your most successful life is to approach your desires with intention. The law of attraction states that you can manifest your dreams into reality simply by asking for them to come true. While this belief… Full Story,Personality tests are used to give us insights on how we perceive the world, how we interact with others, and how we make decisions. Whether you believe in them or not, personality tests are a big hit with relationship experts,… Full Story,“Saving my sanity!” That’s how Anne Postic, a contributor to Mortgages.com, describes her experience using Mint. We sat down with this full-time working mom of three kids to hear more about her financial journey and how Mint is helping her… Full Story,For the majority of our marriage, my husband and I have moved to three cities, traveled internationally, and delivered a resounding “yes!” to most social invitations. We have thoroughly enjoyed the perks of sharing a checking account, most notably the… Full Story,Six years ago, Chanel Reynolds leaned over the kitchen counter and kissed her husband good-bye. Minutes later, he was hit by a van while training for his last race of the season on his bicycle. A week later, Chanel removed… Full Story,I am a recovering alcoholic. The first step is to admit you have a problem. Sometimes, the first little nudge toward recognizing your problem comes from quantifying how much damage your problem is doing to your life. There are no… Full Story,On Monday, June 29, Minter Daniel Mollino arrived in San Francisco after completing a lifelong dream: riding his bicycle across the United States. After starting in West Orange, NJ on March 30, Daniel faced many obstacles: snow in Pennsylvania, hail… Full Story,“You can get more money, but you cannot get more time.” – Jim Rohn Every year, the third week of June brings those living in the northern hemisphere the longest day of the year: the Summer Solstice. By now, you’ve… Full Story,I’ve lived on a teacher’s salary for the past nine years, and for much of that time, I waited tables at night to make ends meet. I felt like I was doing everything I was supposed to do as a… Full Story,I am the money manager in our house, and for the past few years I’ve been using Mint to help keep us on track and honest with our spending. Before my now-husband and I decided to combine our finances, I… Full Story
My husband and I were so excited to buy our house. We’d been renting since college and were eager to have our own place. Finally, no one could tell us how many dogs we could have or how many posters we could hang up.Once we moved into our home, we quickly realized how much we didn’t know. We didn’t know how to make basic repairs or know what kind of contractor to call.We also didn’t know how expensive home buying could be. Even now that we’ve been in our house for a year, we’re still surprised at how much mundane items can cost.Read below to see what we learned and how to prepare yourself.Service and MaintenanceBuying a home is easy. Maintaining it is another story.Owning a house is like having a car. It’s one thing to drive it regularly, but if you don’t get an oil change or pay attention to weird noises, your car will die.A house has a similar maintenance schedule, though it’s more involved. You need to change out the HVAC filters, add salt to the water softener, clean out the gutters and more.If you’re handy or have an interest in home repair, these tasks aren’t complicated. But some do require professional help and many have an added cost.Create a budget for regular home maintenance tasks and save money for it in a sinking fund. This should be separate from other major repairs, like replacing a roof or buying a new air conditioner.Some contractors have a monthly service plan you can buy that will take care of these basic tasks without you having to think of them.LandscapingWhen my husband and I first moved into our house, we didn’t think too hard about the landscaping. We had to replace most of the electrical wiring inside the house, which was a week’s worth of work.After that was over, we were more concerned about the interior, and it took us a while to paint, put wallpaper down and hang up all our pictures.It was only until spring came that we realized we didn’t like our landscaping.Most of my friends have had a similar trajectory. It’s normal to care about the inside of the house first, especially if you have to renovate. It’s only until you’re there for a year or more that you start to think about landscaping.Landscaping costs have a huge range, depending on what you want done. Do you want to completely start over, with new plants, bushes and trees? Or do you just want to clean up and the edges and build some raised beds?You can hire a professional landscape designer or pick out the plants yourself. According to Homeadvisor, average costs range between $1,410 and $5,296.Security SystemI knew when we moved in that I wanted to get a security system. I grew up having one and it always made me feel more secure.Our real estate agent recommended a company that offered free installation and would cost $50 a month. That adds up to $600 a year. That doesn’t sound like much to pay for safety, but it was just one more expense that I hadn’t budgeted for.Instead of buying a traditional security system, we purchased SimpliSafe. Our total package was only $225. We also decided to opt for self-monitoring so we wouldn’t pay a monthly fee.If you want a security system, do research about what’s available and what would make you feel safe. You might be surprised at the monthly cost.How to Budget for First-Year Homeowner ExpensesThe best way to budget for homeowner expenses, whether it’s your first year or your 30th, is to save a little bit at a time. Saving $2,000 for a new air conditioner seems lofty, until you break it down in small chunks.A basic rule of thumb is to save 1% of the total sale price every year. If you bought a $200,000 house, you’d save $2,000 a year or $166.67 a month. I like to increase that amount because I also want to remodel the house some day.Those costs are for repairs and maintenance work. If you want to save for extras, like new kitchen cabinets or a finished basement, you should create a separate budget. That figure depends on what you want and how quickly you want it.How to Save on First-Year Homeowner ExpensesAny time we have a home problem we can’t solve, we always call two or three contractors to give us a quote. Finding multiple contractors is a pain, especially if it’s during a busy season.But getting multiple quotes is necessary. If you only get one quote, you don’t know if you’re getting ripped off or if you found a great deal.The other day, we needed to reroute a drain in our front yard. I called two plumbers. One of them quoted $1,650 for the job and the other quoted $6,500. I couldn’t believe the price difference. I’d used the second plumber before for a small job, and had only heard good things. If I hadn’t gotten two quotes, I might’ve overpaid by almost $5,000.I’ve had this happen almost every time we needed a contractor. And every time, I’m reminded why multiple quotes are a necessity.For those of us without an infinite budget, finding the best contractor at the best price is key.It also helps if you can do some of the work yourself. Before calling a professional, see if you can at least figure out what the problem is. A few months ago, our garbage disposal stopped working.I was so annoyed. We’d already had a plumber come out that week and I didn’t want to pay another $100. I looked up videos on YouTube on how to fix your garbage disposal. Not only did we already have the tool I needed, but it only took five minutes of work to fix it. Post navigation Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window) Related9 Tips To Be Financially Free And Pay Off Your HouseJuly 4, 2019In “Housing Finances”7 Home Buying Tips from Millennial HomeownersNovember 9, 2017In “Housing Finances”Moving Abroad: What You Need To Know About The Actual CostAugust 8, 2019In “Travel Tips”
Birthday candles may define your real age, but much of your body—from taste buds to bones to eyelashes—is renewing at shockingly faster rates.Your Stomach Lining Is: 5 days oldAlso known as the mucosa, your stomach lining plays a key role in helping you digest food. Special cells produce the acid and enzymes responsible for your stomach’s low pH, which promotes the chemical breakdown of, say, your lunch. In a work of genius, the same cells also secrete protective mucus that safeguards the stomach lining from the wear and tear of all that acid. All that and less than a week on the job!Your Taste Buds Are: 10 days oldSmall, but hard-working, your body’s 10,000-odd taste buds contain microscopic hairs called microvilli that convey facts about food to your brain—that Ben & Jerry’s scoop of Chunky Monkey is sweet, that hot pretzel is salty. Your taste buds are replaced often, but this process slows down (and some taste buds stop being replaced) with age. So older adults may only have 5,000 taste buds, according to kidshealth.org, which is why certain foods don’t taste as flavorful to seniors.Your Skin Is: 2 weeks oldThe outermost layer of your skin is called the stratum corneum. It mainly serves as a protective barrier between the rest of the more sensitive layers of your skin and the environment around them, letting only tiny particles pass through.Your Eyelashes Are: 2 months oldThey may be pretty, but eyelashes serve an important body function, which is why many animals besides humans have them too. They shield your eyes from danger by blocking particles like dust and dirt, and prevent your eyes from drying out. Top lids contain about 150 to 200 hairs and bottom lids have around 75 to 100.Your Red Blood Cells Are: 4 months oldA single drop of blood contains millions of these powerhouse cells, which deliver oxygen to and remove waste from other cells, according to the Franklin Institute. It’s an important, life-sustaining function. Iron in your diet facilitates this process, which is why getting enough of the mineral is crucial for optimal health. (It’s most common in red meat, fish, poultry, eggs, and beans.)Your Liver Cells Are: About a year old (300-500 days)The ultimate cleansing organ, your liver is responsible for filtering blood from the digestive tract before it circulates to the rest of the body, metabolizes drugs, and detoxifies chemicals, according to WebMD. It’s a big job for the large, meaty-looking organ, weighing in at about three pounds and located on the right side of your stomach—no wonder it needs to regenerate cells about every year or so.Your Bones Are: 10 years oldYour bones may feel strong and sturdy, but the cells that comprise them are constantly dying and being reborn, producing an entirely new skeleton every decade, according to More. Bone density is strongest in your early 20s and then gradually weakens. Osteoporosis, a serious condition of low bone mass, occurs when bone loss occurs more often than bone rebirth.Your Rib Muscle Cells Are: About 15 years old (15.1)Your ribcage protects vital internal organs like the heart and lungs. Its 12 pairs of bones, in turn, are supported by ligaments and muscles. Those muscles between the ribs are called intercostal muscles, which allow your ribcage to expand in and out when you breathe—a constant workout.Your Cerebellum Is: 3 years younger than you areThis is part of the brain—located in the lower back, near the stem—that controls motor skills and balance. Although it only accounts for 10 percent of total brain volume, the cerebellum contains more than 50 percent of its total neurons (or brain cells), according to the University of Texas Health Science Center at Houston. The cerebellum is one of the first areas to develop in babies but ages slowly; it’s primarily involved in maintaining balance and posture, coordinating voluntary movements, learning new motor skills (like hitting a baseball, or for babies, any movement), and certain other cognitive functions, such as language.Source
New research from Rights and Resources Initiative highlights the gap between global pledges on gender equality such as the Sustainable Development Goals (SDGs) and the laws needed to realize gender equality. Nearly 95 percent of 30 middle-and low-income countries that recognize community-based forest tenure—the legal right to own or manage forests collectively—constitutionally guarantee equal protection under the law and prohibit gender discrimination. Yet little more than half of those countries have laws that affirm women’s property rights.In the 80 community-based tenure regimes studied, only 23 — about a third — explicitly recognize women as members of the community. Another nine tenure regimes acknowledge membership rights of all persons in the community and at least three tenure regimes define the household as a unit of membership, while 22 are silent regarding community membership rights. Only Colombia and India have tenure regimes that explicitly ensure women’s voting rights in community general assemblies or similar decision-making bodies, through a quorum requirement. Another 12 tenure regimes do grant women voting rights, but fail to mandate that a quorum of women be present in order for the assembly to make a decision. Sixty-five of the 80 community-based tenure regimes either fail to acknowledge women’s right to vote or do not address community decision-making processes at all. Overall, less than one-third — 29 percent — of community-based tenure regimes have adequate gender-sensitive provisions on community membership, and only 3 percent have such provisions on voting rights. This leaves most women vulnerable to customary norms that see men as the holders of community tenure and voting rights.Women generally farm for household consumption and manage resources like water, firewood and fodder, so household food security, economic productivity and community health suffer when they can’t participate in local resource management.Unintended Consequences of Gender-Neutral LanguageEven when laws grant equal land rights to men and women, gender-neutral language like “villagers” or “local community” can unintentionally exclude women from community decision-making, especially when patriarchal traditions dictate that land use decisions are made in exclusively male meetings. Even when women can attend such events, they remain silent and follow cultural practices that permit men to speak on their behalf.Collecting seeds in Kenya. (WRI) “Yes, we participate [at village meetings] and sometimes were more than men. But I choose to be quiet because if I talk they ignore me and say I do not know anything about the land…the village leaders force us to attend this meeting because if you do not attend you’re label[led] cruel and disrespectful to the authority.” (Woman in Kidugalo village, Tanzania)And constitutional recognition of customary norms and community practices can harm women when unqualified by the principles of gender equality and non-discrimination. For example, the Philippines legally recognizes communities’ traditional decision-making rules and processes for exercising free, prior and informed consent in land allocation decisions. But because the law gives blanket recognition of customary decision-making practices, indigenous women in male-centric communities are unable to influence these decisions.Weak Implementing Regulations Undercut Strong LawsWithout strong regulations and implementation, even the best laws will fail to ensure that women can participate in community decision-making and guarantee equal land rights. For instance, Tanzanian law mandates gender quotas for village governance bodies to guarantee minimum representation of women, but it does not dictate quorum or voting requirements. Because women are a minority, decisions can be made without their presence or votes. Likewise, in Ethiopia, the law mandates spouses’ joint ownership of land but fails to require both spouses’ names on the land registration forms.Without clear laws and regulations, international commitments to gender equality will remain symbolic pledges rather than actionable policies that grant equal land rights and facilitate women’s participation in decision-making.*Editors note: Updates with additional material in paragraph 8 to provide context. * Seven women quietly filed in and sat on the rough cement floor of the tiny stone block house. We were in a small, dusty village in Tanzania’s Kisarawe District, just outside the capital, Dar es Salaam. There were a couple of wooden chairs and empty spots on an old couch, but none of the women ventured to sit on them. Except for two spokeswomen, they remained largely silent during the interview, which happened only with the permission of the men in charge of the village.We met with them to find out how their lives had changed after village land was acquired by private investors a few years back. None of the women were involved beyond attendance at a village meeting to discuss the acquisition. During that meeting, the women said nothing, because men speak for the community. Some women stayed home to attend to domestic chores. The decisions regarding the transfer of land to investors were made by village authorities, mostly men.But the women all experienced hardship from the loss of land. They were shocked to find that they could no longer fetch firewood in the local forest and had even been barred from visiting their burial sites. Now they were poorer than they were before, barely able to feed their children.The story of these women is all too common, particularly in the developing world.Despite growing international commitments to gender equity, there is a persistent gender gap in women’s political representation, extending far beyond legislative halls and executive offices to town and village councils. Although almost all countries with constitutions in force enshrine gender equality and non-discrimination principles, many women still haven’t attained parity with men, particularly in poor rural and indigenous communities. Less than 20 percent of agricultural landholders globally are women. The rest struggle with insecure land tenure. They control less land than men do, and it’s of poorer quality. They are marginalized from community decision-making.Lack of legislation, clear legal language and follow-through in implementing regulations allow gender discrimination to continue in practice.National Laws Fall Short of International CommitmentsA woman in the Indian state of Maharashtra. (WRI)
2. Reducing greenhouse gas emissions requires international coordination and cooperation, including in the energy sector.Climate mitigation requires a global energy transition, which has implications for interstate relations. In ASEAN countries, coal is projected to become the largest energy source from 2040 onward, which is completely counter to the NDCs. Failure to move away from fossil fuels, especially coal, may damage the international stature of ASEAN countries and potentially lead to failure in meeting their Paris Agreement targets. Reducing fossil-fuel subsidies and increasing the share of renewables in the energy mix could counteract fossil fuel dependence and achieve the NDCs.Energy transition provides an opportunity for increased cooperation within ASEAN. Since 1997, greater electricity integration using renewable energy has been conceptualized as the ASEAN Power Grid (APG). Eleven shared power lines between six pairs of ASEAN countries have been established, and further cross-border integration is planned.How ASEAN Can Accelerate Climate ActionASEAN has identified climate change as a priority issue since the 2007 ASEAN Summit in Singapore. Yet the conversation on climate change in regional meetings is more likely to be picked up as an occasional topic, instead of a continuous discussion. For example, climate change deliberations seemed to be absent in the agenda of the latest ASEAN Summit, just concluded in Manila. ASEAN countries should demonstrate their commitment to climate mitigation by elevating the issue and taking concrete action to achieve their NDCs.Here are some of the report’s recommendations for ASEAN to embrace a bolder stance on climate policy:Formulate a Regionally Determined Contribution (RDC) for ASEAN to encourage more ambitious Nationally Determined Contributions of the ASEAN member statesEnsure that current and future initiatives under the ASEAN Plan of Action for Energy Cooperation (APAEC) are as ambitious and detailed as possible to reduce greenhouse gas emissionsHighlight Southeast Asia’s vulnerability to climate change by publishing and sharing relevant analysisFacilitate regional electricity trade through the expansion of the ASEAN Power Grid for better handling of the intermittency of renewable energyClimate change does not adhere to geopolitical boundaries; it must be solved transnationally. This requires particularly close cooperation between ASEAN countries, since ASEAN’s interlinked geographies and economies are highly exposed to the effects of climate change. If member nations don’t commit to climate action—and don’t commit to working together—the region’s future could be jeopardized. Nine out of ten members of the Association of Southeast Asian Nations (ASEAN) have ratified the Paris Agreement, and Myanmar is expected to do so in the near future. While each country has its own, individual Nationally Determined Contribution (NDC), collaboration among these countries will be essential to achieve NDC targets and tackle global climate change challenges across a region with a quarter of the Earth’s population.A new report by The Norwegian Institute of International Affairs (NUPI), “Impact of Climate Change on ASEAN International Affairs,” is one of the first to focus on the impact of climate change on ASEAN international relations. Co-authored by think tanks and international institutes across ASEAN, including World Resources Institute Indonesia, it highlights potential areas of concern for member nations.Highlights from the report include these findings:1. Changing climatic conditions may affect interstate relations through humanitarian crises, migration, and/or a need for greater imports of vital goods.According to the Global Climate Risk Index, four of the world’s ten countries most affected by climate change are located in Southeast Asia: Myanmar, the Philippines, Thailand and Vietnam. In these countries and others, climate change is likely to have implications for ASEAN international affairs in the following ways:Sea level rise is expected to be most damaging in Indonesia, where coastal flooding is predicted to affect 5.9 million people every year by 2100. With rising sea levels, cities on the coast are threatened, territories will shrink, and maritime territorial conflicts could worsen.Extreme weather events are also expected to worsen. Events in the past, such as Typhoon Haiyan in the Philippines, have caused high death tolls and a rise in cross-border migration.Transboundary haze originating from fires has already caused tensions between countries, as it affects air quality and human health across borders. While haze can cause diplomatic rifts, it also provides an opportunity for countries to work together.Food security is also threatened, because a large proportion of Southeast Asia’s workforce is engaged in agriculture, forestry, and fisheries—sectors which are especially vulnerable to climate change. Rice yields and GDP in ASEAN countries are projected to decline 50 percent and 6.7 percent by 2100, respectively.All of these conditions can have a significant impact on migration. Sea level rise will force the evacuation of low-lying areas, which will increase population density elsewhere. Other climate-related factors influencing migration are altered river flows, lack of water for agriculture, and rising temperatures in rural areas.The coal-fired Quezon Power Plant in Mauban, Quezon, Philippines. Photo by Lawrence Ruiz (Epi Fabonan III)/Wikimedia
Today is both the shortest day of the year ( And, on this shortest day, just 12 Humbugs are allowed to vent any frustrations one might feel during this holiday season. Get a 30-Day Free Trial of HubSpot Marketing Software. Topics: , the copyright holder of Humbug Day. Winter Solstice) Originally published Dec 21, 2010 6:00:00 PM, updated October 20 2016 andrewr Have you thought about creating a holiday as a cornerstone to a marketing campaign? Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack See how HubSpot can help you better generate and track your traffic, leads and customers. and Humbug Day, according to Photo Credit: Wellcat Holidays & Herbs Holiday Marketing Try HubSpot Free for 30 Days
Online video is growing rapidly, with sites like Why Do Marketers Need Codecs? Video Marketing Originally published Feb 16, 2011 2:00:00 PM, updated October 20 2016 Ian Muttoo container ffmpegX bit rate for Macintosh computers, both programs are free and super powerful! co VLC player When getting started with online video you might consider using an inexpensive video camera and doing some minor edits and posting the video on your blog. As quality and production value becomes more important to your videos, it is critical to understand codecs. How do you get started with YouTube, video podcasting, live streaming, or viral videos. ompress (co+dec=codec) a data stream. Any file container may be compatible with a number of different codecs. Codecs can be either proprietary, licensed by a particular program or open source, developed by a public group of programmers. The biggest differences between codecs are their overall quality. The quality of a media file is dictated by a number of factors, the most important being the for Windows computers and . But did you know there is a lot more to a digital media file than the container? In this article we will cover the subject of audio and video codecs, what they are, different types, and how you can optimize your content. Google is currently developing VP8 for use in HTML 5 kbps Understanding Video Codecs Topics: Photo Credit: ). What Is a Codec? It can be sometimes difficult to manage all of the different audio/video codecs out there. If you ever have trouble playing files that quicktime, iTunes, or windows media player won’t recognize, try using the open source An important distinction between codecs is whether the codec uses lossless or lossy compression. Media files using lossy compression are very common; an .mp3 is a great example of lossy compression as .mp3s can be compressed at a number of different bitrates depending on your desired file size. Low quality/size .mp3s are typically compressed at 128kbps while a high quality/size .mp3s is compressed at 320kbps. Lossless media files can either be compressed or uncompressed. Lossless files maintain the bit rate of the original data stream creating a large, high quality file. A .WAV file is an example of a lossless audio file that can either be compressed or uncompressed. Lossless video is typically viewed in DVD and Blu-Ray formats as the high bit rate required for lossless video creates a large file. , a powerful media player that can play nearly any file. For transcoding media files from one format to another try getting 30 hours of video uploaded every minute. While online video is fun to watch and an important part of your inbound marketing content strategy, it does require some technical knowledge to execute well. How do you plan on using video and audio in your inbound marketing in 2011? Super Converter to learn how to use online video to grow your business with inbound marketing. A codec is simply a program that can dec Free Download: How to Use Online Video for Inbound Marketing mpress or There are currently a wide variety of video codecs available to compress digital video. The most common codec is the H.264 codec used by Vimeo, YouTube, and iTunes. Most .mov or .mp4 files you encounter will use the H.264 codec. H.264 is so popular because of the quality it can deliver while maintaining a reasonable file size. For Windows-based computers video files with the container .avi are fairly common. These files typically use Xvid or DIVX codecs. VP8 is a codec developed by On2 technologies who are now owned by Google. Download the free webinar YouTube , you can see the codec at work in HD YouTube videos with a resolution of 720p or higher. . Digital media file data streams are typically measured in kilobits per second ( Somewhere on your computer you have digital media files. In your music collection you may have .mp3 files. For video you might have .mov files. Most people understand digital media by its file extension (.mov for example) also called a Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack
Inbound Marketing Originally published Oct 4, 2011 11:00:00 AM, updated October 20 2016 Topics: Kanye West is an incredible rapper, but he’s also an amazing case study in inbound marketing. Like most companies and brands, Kanye does a lot of things right to help his image and sell records. On the other hand, he also does a lot of things wrong.Below are 5 do’s and don’ts we can learn from Kanye West about inbound marketing:DO: Collaborate to Increase Your ExposureKanye West’s latest album, Watch the Throne, was a joint venture between himself and Jay-Z. This collaboration allowed both rappers to access a new audience and attract new listeners for their music. As an inbound marketer, one smart thing you can do is to create content for someone else’s blog or website or collaborate on co-marketing opportunities. Why? It allows you to reach people outside your direct network of fans, followers, and subscribers, spreading your messages and brand name to more people who may not have already heard of you.Try create your own equivalent of Kanye’s Watch The Throne. The next time you’re planning an ebook or webinar, think about collaborating with another company to increase your exposure and potentially bringing in new customers. When seeking and evaluating co-marketing opportunities, think of non-competing companies with a similar target audience to yours — an audience that would also be interested in your products/services.DON’T: Interrupt Prospects From What They Really Care AboutAt the MTV Video Music Awards two years ago, Kanye West interrupted Taylor Swift’s acceptance speech to inform people that he really thought Beyonce should have won the award. Instead of receiving adulation or acceptance from the audience, Kanye got booed because of his rudeness and rationalization that his message was more important (and, hey, he was also kind of a jerk).As a marketer, it doesn’t matter if you think you have “the greatest product of all time” — you should never interrupt someone from the content they really care about. Interruption-based marketing can cause ill will from a company to a customer. Instead, always be respectful of people’s time, and try to get their attention when they’re asking and looking for it. Use permission-based inbound marketing, and your marketing campaigns will prove much more effective.DO: Offer People Valuable ContentOne great marketing lesson you can learn from Kanye West is the power of giving away valuable content. This summer, Kanye created a giveaway campaign called G.O.O.D Friday, where he offered a free downloadable song once a week. Marketers should follow Kanye’s steps and create free, valuable content.If you haven’t already, start a business blog and regularly write about educational topics related to your industry. Consider long-form content such as whitepapers and ebooks. Get more creative by hosting webinars or creating video content. The key is frequency. While regularly creating valuable content can be difficult, it will be worthwhile knowing that your potential customers find your content valuable and are always awaiting the release of your newest piece of content. And likely, many of these potential customers will ultimately turn into paying customers.DON’T: Not Care About Your (Potential) CustomersKanye West is notorious for being late to his concerts. He also has a tendency to rant on his blog and write in only CAPITAL LETTERS. These actions make Kanye appear arrogant and as though he cares not about his fans — just himself.As a inbound marketer, always talk with your customers, not at them. One of the best ways to connect with and show you care about your prospects and customers is through social media and email marketing. Use sites like Facebook and Twitter to engage with your current and potential customers, not just promote to them. With email, create lead nurturing campaigns to show your leads you care about their needs and are happy to provide them with relevant, valuable content. For example, if you’re a food importer and have a number of leads showing interest in your wine selection, create a lead nurturing campaign that shares knowledge and information about different types of wine. If this selection of prospective customers have shown interest in wine, don’t share information on different types of cheeses — this will show that you’re not paying attention to their needs, and those potential customers may look elsewhere for help.DO: Create Engaging Messaging and Have a Personal VoiceIf there’s one thing Kanye West is great at, it’s having a clear voice and understanding the tone his messaging should convey. As a marketer, you should certainly understand what type of tone aligns with your target audience and use that tone in your brand’s messaging.In this particularly outlandish Kanye tweet, the rapper offers no sort of promotion about his music. However, his messaging is on point with his branding. Remember that as you tweet, you should always keep your tweets on point with your company’s tone. Like Kanye, you shouldn’t only be looking at promoting your products/services — people see right through it, and they’ll be more likely to ignore what you have to say. Instead, give people value — they’ll be more appreciative and more likely to listen to you in the future.Life is often filled with do’s and don’ts, and inbound marketing is no exception. What other tips should people know about inbound marketing? Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack