Sky Sports presenter apologises for remarks made during Neville’s racism discussion Napoli fans have expressed their disgust at Maurizio Sarri – ripping down a plaque dedicated to their former boss – following his decision to take over the reins at Juventus.Sarri, 60, was announced as the new manager of the Turin giants on Sunday after deciding to leave Chelsea having managed them for just one season. The average first-team salaries at every Premier League club in 2019 The plaque, dedicated to Maurizio Sarri, was erected in the Bagnoli district of Naples in 2017 Sarri was a popular figure among the Napoli fan base before his decision to move to Turin However, that has now been removed by angry Napoli fans following Sarri’s appointment as Juventus boss 3 Liverpool news live: Klopp reveals when Minamino will play and issues injury update revealed TROPHY gameday cracker 3 Facebook: Laboratorio Politico Iskra And that has prompted an angry reaction among the Gli Azzurri faithful towards their former hero.The sign, put up two years ago in the Bagnoli district of Naples, read ‘Hasta siempre, commander’ which translates as ‘Until always, commander’.A statement, posted on the Facebook page of the Political Laboratory Iskra, explained the decision to dismantle the plaque. JIBE latest 3 It read: “We never wanted to confuse politics and support but our hearts are crying to read the bitterness of so many people, like us, who believed and had put their trust in someone to continue to believe in football.“A trust that is regularly broken by market laws.“When will we decide to no longer be client-subjects and will we begin to be consciously inhabitants and fans?“How many more would we like to become attached to and then be disappointed by their choices?” Gonzalo Higuain endured similar treatment to Sarri after swapping Naples for Turin back in July 2016.Sarri, who won the Europa League and secured a top-three Premier League spot in his only season at Chelsea, is believed to have signed a deal worth £18m at Juventus.The Italian’s deal at Juve runs until the summer of 2022, with Blues legend Frank Lampard widely expected to replace Sarri at Stamford Bridge. Boxing Day fixtures: All nine Premier League games live on talkSPORT getty Liverpool update ‘Champions Wall’ after ending 2019 as European and world champions SORRY Twitter: @Napolic France LATEST Arsenal transfer news LIVE: Ndidi bid, targets named, Ozil is ‘skiving little git’ MOST READ IN FOOTBALL Lampard appears to aim dig at Mourinho for handling of Salah and De Bruyne at Chelsea scrap Gerrard launches furious touchline outburst as horror tackle on Barisic sparks chaos
Donegal golf businesses joined Fáilte Ireland in Belfast this week to showcase the best of Irish courses to golfers from Northern Ireland in a bid to grow visitor numbers from the North. As part of this work, the National Tourism Development Authority held its annual ‘Golf Ireland’ event last night (Thursday) with over 40 exhibitors from the finest golf courses throughout Ireland and more than 420 golfing enthusiasts attending from Northern Ireland.The promotional event showcased the exceptional quality and value that Irish golf provides and over 400 golf enthusiasts, including members of local golf societies and clubs attended. Paul Mockler, Head of Commercial Development at Fáilte Ireland, said: “Golf plays a significant role in Irish tourism. Golf visitors typically spend three times more than the average tourist, with most of their spend going directly into local economies.“More than that, the spread of golf courses around the country offers a significant opportunity to boost visitor numbers and drive tourism growth outside of the better-known tourist hot spots.“At Fáilte Ireland, we also see golf as an important component in our strategy to grow and retain the Northern Irish market in the face of Brexit.“The Northern Ireland market is of particular importance to the Irish golf industry – not just for the border counties, but right across the country and that is reflected in the number of clubs who have partnered with Fáilte Ireland on our Golf Ireland Promotion Night.” Fáilte Ireland, the National Tourism Development Authority held its annual ‘Golf Ireland’ event last night (Thursday) in a bid to grow visit number from the North, with over 40 exhibitors from the finest golf courses throughout Ireland and more than 420 golfing enthusiasts attending from Northern Ireland. Pictured at the event in the Europa Hotel, Belfast, were members of the North and West Coast Links Group Backrow L to R: Ian Stagg – North & West Coast Links Golf Ireland, John McLaughlin North & West Coast Links Golf Ireland, Cathal Doherty – Ballyliffin TownHouse, David Cahill – Redcastle Hotel, John Casey – Rosapenna Hotel, Feleena McCallion – Redcastle Hotel, Daragh Lyons – Portsalon GC, Grainne Dorrian – Donegal (Murvagh) GC, Gerry Maguire – Carne Golf Links, Paul Collins – North & West Coast Links Golf IrelandFront row L to R: Elaine McInaw – Abbey & Central Hotels, John Farren – Ballyliffin GC, Sean Martin – Donegal (Murvagh) GC, Fiona Togher – Carne Golf Links, Caomhan Doherty – Ballyliffin TownHouse.Photo Clive WassonFáilte Ireland, the National Tourism Development Authority held its annual ‘Golf Ireland’ event last night (Thursday) in a bid to grow visit number from the North, with over 40 exhibitors from the finest golf courses throughout Ireland and more than 420 golfing enthusiasts attending from Northern Ireland. Pictured at the event in the Europa Hotel, Belfast, were John Farren, General Manager Ballyliffen Golf Club, Cathal Doherty, Ballyliffen Town House, David Cathilll GM Redcastle Hotel, Jenny O’Reilly, Failte Ireland, John Keys, strand Hotel Ballyliffen, Carol Harkin, McGrory, Caomhan Doherty, Ballyliffen Town House. Photo Clive WassonFáilte Ireland, the National Tourism Development Authority held its annual ‘Golf Ireland’ event last night (Thursday) in a bid to grow visit number from the North, with over 40 exhibitors from the finest golf courses throughout Ireland and more than 420 golfing enthusiasts attending from Northern Ireland. Pictured at the event in the Europa Hotel, Belfast, were: Synthia Furey, Letterkenny Golf Club, Mal Johnston, Dunfanaghy Golf Club, Daragh LYons, Portsalon Golf Club, Ivan Furey, Letterkenny Golf Club, Jenny O’Reilly, Failte Ireland, Aoife Doherty, Mulroy Woods Hotel, Aisling Arnold, Arnolds Hotel, Angela Bradley, Letterkenny Golf Club. Photo Clive WassonFáilte Ireland, the National Tourism Development Authority held its annual ‘Golf Ireland’ event last night (Thursday) in a bid to grow visit number from the North, with over 40 exhibitors from the finest golf courses throughout Ireland and more than 420 golfing enthusiasts attending from Northern Ireland. Pictured at the event in the Europa Hotel, Belfast, were: Elaine McInaw, Abbey Hotel, Shiela Russell, Harveys Point, Jenny O’Reilly, Failte Ireland, Grainne Dorrian, Donegal golf Club and Sean Martin, Murvagh Golf Club Photo Clive WassonDonegal businesses showcase the best Irish courses in Belfast – Pic Special was last modified: February 9th, 2019 by Staff WriterShare this:Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to share on Pocket (Opens in new window)Click to share on Telegram (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to share on Skype (Opens in new window)Click to print (Opens in new window) Tags:Donegal golfgolfNOrthern Ireland
11 September 2013Zimbabwe handed a mostly South African-based Bafana Bafana a 2-1 beating in an international friendly at Orlando Stadium in Soweto on Tuesday evening.In fact, 18 of the players on the pitch at the start of the contest ply their trade in the Premier Soccer League (PSL). Goalkeeper Darren Keet was the only South African who plays his football outside of the country.CHANThe line-up revealed, perhaps, some of coach Gordon Igesund’s thinking ahead of next year’s African Nations Championships (CHAN), which take place in South Africa from 11 January to 1 February.The event will feature national teams made up of only home-based players. In the Zimbabwean match, however, Igesund was unable to select any players from Orlando Pirates, who were not considered because of club commitments.Perhaps, with the Buccaneers’ players playing in their backyard, the result might have been different, but Zimbabwe were full value for their victory.Scoring chanceThe Warriors took the game to Bafana Bafana and created a scoring chance in the very first minute, but Kaizer Chiefs striker Knowledge Musona fired high over the bar.Keet was then called on to deny Kingston Nkhatha by racing off his line to deny the Amakhosi’s man run onto a long ball.Khama Billiat enjoyed a fine game and was a constant thorn in the home team’s side. He came close with a long range effort, but was just off target.After good build-up play, Bernard Parker had a chance for Bafana Bafana 10 minutes from the break, but the Zimbabwean defence scrambled and conceded a corner.Reneilwe Letsholonyane then put in a good run, but the linesman blew the call and flagged him for being offsides.LeadFive minutes into the second half, the Warriors took the lead from a corner. After bringing the ball down smartly off his chest, Musona blasted the ball past Keet, with a powerful left-footed volley that left the goalkeeper helpless.Billiat posed another question when he tried to set Nkhatha up, but Keet was aware of the danger and came out quickly to snuff it out.Parker might have levelled for South Africa, but his header was off target, passing to the right of Washington Arubi’s goal.Tsepo Masilela narrowly missed out on scoring his first goal for Bafana Bafana in the 74th minute, but his shot frustratingly passed just over the bar.Wrong callZimbabwe should have taken a 2-0 lead 10 minutes from time, but Musona was blown up for being offside. Replays suggested the linesman got it wrong again.The match passed into time added on and four minutes after the regulation 90 Cuthbert Malajila put the Warriors two goals ahead after being set up by Nkhata, whose work left the Sundowns’ man needing only a tap-in to score.Parker snatched a late consolation goal for South Africa with a shot from distance, but there was no time left to find a second goal and Zimbabwe claimed the spoils 2-1.
18 November 2013President Jacob Zuma was back in South Africa on Monday after attending the Commonwealth heads of state summit in Colombo, Sri Lanka, where he took the opportunity to share some of South Africa’s experiences in national reconciliation.Zuma met with Sri Lankan President Mahinda Rajapaksa and the leadership of the Tamil National Alliance for talks on the sidelines of the three-day summit, which ended on Sunday.According to the Presidency, Zuma discussed “the role that could be played by South Africa in assisting the people of Sri Lanka to resolve their problems through engagement”.The Sri Lankan government is under international scrutiny for its conduct during the final stages of its military campaign against the Tamil Tiger rebels, when tens of thousands of civilians died.The civil conflict ended in 2009 after nearly three decades of fighting. As many as 40 000 civilians were killed in the last months of the conflict, as government troops advanced on the last stronghold of the Tamil Tiger rebels, who were fighting for an independent homeland.During the weekend summit, Zuma also participated in a dialogue between heads of state and youth leaders, which saw the establishment of the Commonwealth Youth Council.He urged Commonwealth leaders to continue championing the aspirations of the youth and to ensure that their voice was represented in Commonwealth actions at national and international level.With regard to the United Nations’ post-2015 development agenda, Zuma said: “Poverty eradication, addressing income inequalities and job creation must remain the overarching objectives of the development agenda beyond 2015.”Zuma said the theme of the summit – “growth with equity: inclusive development – resonated with South Africa’s National Development Plan (NDP), a policy blueprint for achieving a more inclusive economy while addressing the country’s socio-economic imbalances.In a joint communique issued at the close of the summit, the leaders committed to work on post-2015 development, including debt financing and climate change.They reaffirmed the right to development for all individuals, and vowed to focus on making growth more inclusive for all, including for vulnerable groups, women, youth and the disabled.The communique also welcomed progress being made in strengthening relations between the G20 and Commonwealth countries, including the establishment of the Annual Commonwealth Dialogue and regular G20 outreach with the Commonwealth.“Heads [of state] also acknowledged the work being done by the Commonwealth members of the Global Governance Group 3G in encouraging the G20 to engage the wider UN membership. They welcomed Australia’s forthcoming assumption of the G20 presidency, and noted that this offers an important opportunity to reflect Commonwealth priorities in advancing global development policy challenges.”Source: SAnews.gov.za
Deborah Swackhamer made sure to follow the rules before giving testimony last month to Congress on the role of science in setting policy at the U.S. Environmental Protection Agency (EPA). But her caution didn’t prevent her from being caught in the crossfire of another partisan clash between Republicans and Democrats on the science committee of the U.S. House of Representatives.A professor emerita at the University of Minnesota in Minneapolis, Swackhamer is chair of EPA’s Board of Scientific Counselors (BOSC), an external panel that advises the agency’s science office. But when the science committee’s Democrats invited her to a 23 May hearing on state involvement in EPA regulation setting, she told them she would appear only as a private citizen and would focus on how science helps the agency do its job.Swackhamer ran that plan by senior officials in EPA’s science office, and they seemed to be fine with that distinction, spelling out some ground rules for her to follow. She agreed, then accepted the committee’s invitation and submitted her testimony. But on 22 May, one day before the hearing, Ryan Jackson, chief of staff to EPA Administrator Scott Pruitt, emailed her to suggest changes to that testimony. 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Scientist tells her story in latest partisan battle on House science panel By Jeffrey MervisJun. 28, 2017 , 5:45 PM House Science Committee Democrats Swackhamer declined to alter her remarks, saying the request infringed on her ability to present her views to Congress. “I thought my comments were factual, so I did not use his talking points,” she tells ScienceInsider. She was shocked that Jackson had even seen the testimony, because committee staff had assured her that it was embargoed until the hearing. (It is not typical practice for congressional committees to share with federal agencies the testimony of witnesses prior to a hearing.)The next day, none of the lawmakers attending the hearing asked her about the exchanges between her and Jackson. Swackhamer said her piece about the importance of science in helping EPA make decisions and thought that was the end of that.Partisan name-callingNot a chance. This past Monday, more than a month after the uneventful hearing, committee Democrats announced they had asked the agency’s inspector general, an in-house watchdog, “to investigate potentially illegal attempts by senior EPA officials, particularly Ryan T. Jackson, the EPA’s Chief of Staff, to interfere with Democratic witness, Dr. Deborah Swackhamer’s, testimony to the Science Committee last month.”In their letter to Arthur Elkins, panel Democrats asserted that “the ability of both federal officials and private citizens to freely communicate with Congress without fear of intimidation, interference, or reprisal is a bipartisan issue that is critical to ensuring good governance and uncovering issues of potential waste, fraud, abuse, or mismanagement.” The Democrats also wrote to Pruitt, telling him of their concerns.The New York Times and other media reported the news, citing relevant emails that Swackhamer had shared with the Democrats. The stories also contained a statement from the chairman of the science committee, Representative Lamar Smith (R–TX), upbraiding Democrats for “politicizing what seems to be nothing more than a federal agency making sure that information provided to Congress is accurate.”Within hours, Smith had upped the political ante by putting out his own press release. His account of the incident included what he says is the “full email exchange between Jackson and Schwackhamer [sic].” Oddly, those emails seem to confirm what Swackhamer says she was told by EPA officials, and raise questions about Jackson’s actions.“Deb Swackhamer did reach out to us on 15 May,” Robert Kavlock, acting head of the science office, wrote in a 22 May email to Jackson. Kavlock then summarized the advice she was given. “Since you would be speaking in your personal capacity, you cannot speak on behalf of EPA nor can you share any nonpublic information. Additionally, if you mention your role on the BOSC you should also include other relevant details from your resume that highlight your achievements as a scientist.”Smith’s press release essentially accuses the Democrats and Swackhamer of colluding against him. “The Minority and Swackhamer contend that the testimony she provided to the Committee was done so solely in her personal capacity and not as the Chair of the BOSC. [But] the true intent of this testimony was to criticize Administrator Pruitt’s evaluation of the BOSC rather than discuss state involvement of EPA rulemaking.”The “evaluation” that Smith cites is a reference to Pruitt’s decision in late April to break with precedent and not reappoint nine of the 18 members of BOSC whose 3-year terms had expired. Pruitt said the agency wanted to cast a broad net before choosing its next set of advisers. The scientists being cut loose were free to reapply, he added.Swackhamer was quick to criticize Pruitt’s decision once the news got out. She told reporters it was part of a larger effort to “promote deregulation” at EPA by muting the impact of scientists on its regulatory decisions. Since then, Pruitt has decided to part ways with an additional 38 people who serve on five subcommittees that report to BOSC. By Swackhamer’s tally, EPA’s roster of 68 experts will dwindle to 11 by 1 September, at which point the BOSC itself will have only three members.That drastic reduction in capacity is her real concern. “I’m sorry that it’s gotten so political,” says Swackhamer, whose 3-year term runs until next spring, at which point she hopes to be reappointed to a second term. “My main message is that EPA can’t meet its mission without robust science. And that requires both doing good science and making use of expert external review, which is what BOSC provides.”
India’s batting stalwart Rahul Dravid is likely to announce his retirment from Test cricket on Friday, bringing the curtains down on an illustrious career which made him the second highest run-getter in the longer format till now.Although there hasn’t been any official confirmation of the news but the BCCI on Thursday sent a media release about Dravid holding a joint press conference along with president N Srinivasan at the M Chinnaswamy Stadium on Friday afternoon.”Mr. N. Srinivasan, President, BCCI, and Mr. Rahul Dravid will address the media at 12:30 pm on Friday, 9 March 2012, at the M. Chinnaswamy Stadium, Bengaluru,” the release stated.The 39-year-old Dravid had a disastrous tour of Australia where he scored only 194 runs in eight innings at an average of 24.25. Even more disappointing was that Dravid popularly known as “The Wall” was bowled in six out of the eight innings as the Australian pacer Ben Hilfenhaus repeatedly breaching his defence with ease.There has been intense speculation about Dravid’s impending retirement ever since he failed with the bat during the Australian tour.Dravid had already announced his retirement from ODI cricket after the away series against England when he was surprisingly recalled in the shorter format due to his stupendous performance in the Test series where he scored three centuries in four matches.One of India’s greatest ever Test players, Dravid had scored a whopping 13,288 runs in 164 Tests at an average of over 52 which made him second highest scorer behind Sachin Tendulkar. He has hit 36 centuries and 63 half centuries with 270 against Pakistan being his highest score.He also has a very impressive ODI record where he had scored 10,889 runs at an average of shade less than 40. He has 12 centuries and 83 half centuries in the shorter format.Under his capataincy, India won away Test series in the West Indies as well as England but had a disastrous 2007 World Cup where they were out in the first round. advertisement
After clinching the opener 2-0 India men’s hockey team outclassed France 4-1 in the second match of the Europe Tour at the Wattignies Sports Centre here on Wednesday.Gurjinder Singh scored twice, Amir and Rupinder Pal Singh found the target once each for India, while Baumgarten pulled one back for the hosts.While it was the French who looked determined and displayed their best stick work throughout the first quarter, the Indian men were in no mood to give away the possession to the opponents and took away the ball from them displaying great speed and short passing skills.Also read: India women’s hockey team looks to rework on their strategyBy virtue of their even rotation across the field, India were awarded a penalty corner but it was efficiently saved by the French goalkeeper. France constantly looked for opportunities to pierce the Indian defence, but the visitors went on the attack and Gurjinder Singh’s drag flick from a penalty corner in the 14th minute helped make the tally 1-0 as the first quarter came to an end.France came back strongly in the second quarter with Baumgarten scoring a field goal in the 21st minute. Thereafter they were awarded a penalty corner but the shot was nicely saved by Kothajit Singh.The Indians were quick to respond with attacks from both flanks, and reaped rich rewards as Amir hit a rebound from a penalty corner into the net.India led 2-1 at halftime.Recap: India beat France 2-0 in first hockey Test of Europe TouradvertisementAfter the breather, India stepped on the gas once again keeping France under relentless pressure while at the other end Indian goalkeeper P.R. Sreejesh stood as a wall for the defence whenever France tried to penetrate the goal-box.The Indian men ensured good possession of the ball and after earning a couple of penalty corners, luck favoured the tourists, with Gurjinder successfully converting another penalty corner in the 44th minute. India now led 3-1.Rupinder then hammered in an insurance goal in the 52nd minute.After winning the series 2-0, India now travel to Spain and play their next match on August 10 at Sant Cugat del Valles.
Place these plugins above the fold of your website and on multiple pages to generate more engagement. Sites that placed the Activity Feed on the front page as well as other content pages received 2-10x more clicks per user than sites with plugins only on the front page. Social Media Engagement To determine the best practices compiled on the page, Facebook analyzed 100 top media sites that use Facebook’s social plugins. Are you taking advantage of best practices when it comes to promoting news about your business on Facebook? Now you can check with Facebook’s new Originally published Jul 28, 2010 1:00:00 PM, updated October 20 2016 Use the Live Stream social plugins. marketers’ guide to Facebook social plugins . ( Social News Best Practices for Marketers using FBML tabs launched Monday Implement the .) Status updates asking simple questions or encouraging a user to Like the story have 2-3x the activity. In addition, stories that are published in the early morning or just before bed have higher engagement. To increase engagement: and Facebook + Media page Don’t forget Insights! Like Button . Click here to find out how — includes best practices, tools to drive traffic and other insights for promoting news on Facebook. To drive audience and interaction: Publish to users through Pages and Like button connections. Okay — so you may not be a media company. But if you publish news about your company on Facebook, Facebook’s new page should be very applicable to you. While the Media Page offers advice to journalists for driving traffic on Facebook, it also includes tips for driving engagement and interaction. If you’re a marketer, these tips can be especially helpful as you try to . The new page — geared toward journalists but with implications for all Recommendations regularly updated Activity Feed Facebook offers basic insights into your Facebook page’s growth, fans and interactivity via Run promotions . Implement the version that includes thumbnails of friends, enables comments, and place it at the top and bottom of articles and near visual content like videos/graphics. According to Facebook, websites that followed these best practices experienced 3-5x greater click-through rates on the Like Button. box Planning a live event, webinar or webcast? Implement the increase interaction on your business’ Facebook page Check out our . Your page’s Insights Dashboard will provide metrics to help you understand and analyze trends within user growth and demographics, consumption of content, and creation of content. Keep track of your business page’s performance to determine what works, what doesn’t and learn how best to engage your fans. on your Page Keep your pages timely and with fresh content to keep people engaged. Update the status on your page often. social plugin on your website businesses on Facebook Facebook Insights to capture real-time engagement. , which Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack if you’re unfamiliar with them. Then review some of the most applicable best practices for marketers we pulled from Facebook’s new Media Page. Here they are! Topics:
on March 17 & 24 (my book on selling to crazy-busy people) came out last year, I was deluged with requests from sellers who said, “I’m crazy-busy too! How can you help me?” SidewaysSarah How can I possibly be overwhelmed before the day has even started? Yet this morning, as I sit down at my desk to get to work, that’s exactly how I feel. But let me give you some advice right now that can make a difference. Everything I’m sharing is based on research into how the brain works. Every day I select just one thing that absolutely has to get done the next day. If I have five things, I get bogged down. But with just one essential “to do” I can ensure it’s completion. (Note: Writing this article is my “one thing: for today.) SNAP Selling & Selling to Big Companies, two bestselling sales books and is a popular speaker who helps sellers crack into new accounts, speed up sales cycles and win more business. These simple ideas really do work. They enable me to focus better. My thinking is better. I see more creative options for solving my problems. th Sales Productivity Summit After The truth is, your poor little brain is really incapable of handling all the things clamoring for its attention. The more things you have to do, the less efficiently it functions. Decisions are harder. You can’t think of as many ideas. Everything takes longer. with HubSpot. SNAP Selling It’s something I’ve been studying with a vengeance since then. Because I need help – and so do you. It’s also why I’m hosting an online Topics: 1. Pick the “One Thing” Sound familiar? 2. Put up a Barricade Image: 3. Dump Your Ideas Got some fledgling ideas floating around in your mind? How about something that you really need to remember for tomorrow? In order for your brain to function best, you don’t want it to keep using its limited resources to remember things for you. Always write things down. This frees your brain up for more important thinking – like how to best win business with a new account. This is a guest post written by Jill Konrath, author of In short, I get a lot more done in a lot less time! If you’re crazy-busy too, I ‘d suggest you give them a try. My To Do list is overflowing with calls to make, proposals to write, customers to satisfy. Checking my email only makes things worse. Now another 72 people want my attention. I sometimes wonder if there’s any light at the end of the tunnel. Here are three simple but highly effective strategies I use to minimize my crazy-busy feelings. Originally published Mar 8, 2011 9:12:00 AM, updated October 20 2016 It’s so easy to get distracted. A phone call leads to six other tasks. Checking your email can result in the loss of an hour. When I’m serious about getting my “one thing” done, I don’t answer the phone, check emails, or respond to any other interruptions. My time is valuable so I protect it. Usually I do this in one-hour increments. Time Management Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack
, was the first to combine the power of qualitative and quantitative analysis into one cohesive approach. Since its publication, digital marketing has become ever more social, we have an ever increasing number of ways in which we can collect qualitative feedback (online agile surveys, online usability testing, etc), there is an explosion of competitive intelligence available to us, and so much more power in the free/paid tools available to us. Those factors were the primary impetus in writing Measuring Economic Value forces us to identify the Macro & Micro Conversions, which in turn can’t be done without a deep analysis of Objective and Goals, and no value can be assigned without an understanding of business impact. , and we’re giving away a whole collection of the best marketing books, plus an iPad2! To teach you more about the books we’ve selected to include in our Sweepstakes, we’ll be doing a series of blog posts that contain reviews of the books, as well as interviews with some of the brilliant authors who wrote them! Economic Value of your digital existence Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity . We make very, very poor decisions about the value of our inbound marketing efforts because we measure the wrong things, or insufficient right things. One of the great marketing books included in our giveaway is HubSpot’s having a Web Analytics 2.0 Topics: Originally published Jun 14, 2011 9:00:00 AM, updated October 20 2016 Who would benefit most from reading your book? Why? ? My first book, for the chance to win — . Web Analytics: An Hour A Day The book simplifies a complex world and provides specific recommendations, for businesses of all types, on how to be more data-driven. What inspired you to write Web Analytics: An Hour A Day In each case I follow this basic framework: Why should you care? What should you care about? How to go about solving the problem. What would you say is the most important take-away from your book, and what makes it the most important? Marketing Library Sweepstakes You do this, and life as a “web person” will never be the same again. I promise. The book is deliberately written to be a non-technical; its primary aim is to help you adopt a specific mental model. Anyone involved in digital marketing efforts will benefit from the book. Analysts will find its recommendations on valuable metrics, customized reports, key data sources, and advanced analytical techniques to be valuable. Designers and UI folks will benefit from the strategies outlined to make quantitative data actionable. Marketers will benefit from specific guides on how to make email, social, paid search, SEO, etc. marketing efforts more accountable. Business owners will benefit from strategic concepts like measuring economic value, multi-channel attribution analysis, competitive intelligence analysis, etc. , and many more! Marketing Library Sweepstakes — . His powerful argument for the importance of using data to transform your business takes the form of a simple guide to the best web analytics tools and methodologies. , by Avinash Kaushik. In this book, Kaushik expands upon the lessons in getting optimal use out of web technologies which he presents in his bestselling book, There you have it, a guarantee from bestselling author Avinash Kaushik that reading this book will change your business for the better. Enter our Web Analytics 2.0 Web Analytics 2.0 If there is only one thing I could pick, it would be the computation of We did a short Q&A with Kaushik to find out more about his book. Here are the answers to a few of our questions, straight from the author himself! Data-Driven Marketing How do you use web analytics? Is your business data-driven? Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack