PlayStation is the third most-recognized brand in the UKNintendo and Xbox at 11 and 17, respectively; Apple takes top spotRebekah ValentineSenior Staff WriterFriday 14th September 2018Share this article Recommend Tweet ShareProphet’s Brand Relevance Index for 2018 has just been published, revealing that PlayStation has jumped six places from its spot at #9 last year to be the third most-relevant brand in the UK. It was beaten only by Apple at #1 and Lego at #2.Brand and marketing consultancy Prophet surveyed 11,500 consumers in the UK about 240 brands across 27 categories to come up with its relevancy rankings. PlayStation’s third-place spot puts it as the only gaming-focused company in the top 10, though other companies with video game-related initiatives scored highly, including Apple in the top spot and other companies such as Google (#4), Amazon (#8), and Android (#10).Related JobsSenior Game Designer – UE4 – AAA United Kingdom Amiqus GamesProgrammer – REMOTE – work with industry veterans! North West Amiqus GamesJunior Video Editor – GLOBAL publisher United Kingdom Amiqus GamesDiscover more jobs in games Nintendo ranked at #11, two spots higher than last year with the continued success of the Nintendo Switch. Xbox, meanwhile, dropped six spots to #17 as PlayStation has continued to pile on new console-exclusive announcements and releases.”Our ‘For The Players’ customer centric focus means we continue to develop award-winning content such as Spider-Man, Horizon Zero Dawn and God of War, all of which are only available on PlayStation,” said Usama Al-Qassab, PlayStation VP of marketing. “Exclusive content is married with investment in innovative new ways to play such as 4K HDR, VR, PlayLink, PS Now – our streaming platform – and our community, PS Plus. This enables players to compete or co-operate with one another and enjoy a unique, instant and immersive experience every day so PlayStation can remain the best place to play.”The results of brands in the US have also been published, though gaming had a much more muted presence in that list. In a survey of 12,694 customers on 299 brands, Apple still took the #1 spot. However, the first console brand is PlayStation at #13, and Xbox is down at #25. Nintendo is not listed in the US survey result, though Electronic Arts is at #34.Celebrating employer excellence in the video games industry8th July 2021Submit your company Sign up for The Publishing & Retail newsletter and get the best of GamesIndustry.biz in your inbox. Enter your email addressMore storiesEA leans on Apex Legends and live services in fourth quarterQ4 and full year revenues close to flat and profits take a tumble, but publisher’s bookings still up double-digitsBy Brendan Sinclair 3 hours agoUbisoft posts record sales yet again, delays Skull & Bones yet againPublisher moves away from target of 3-4 premium AAA titles a year, wants to build free-to-play “to be trending toward AAA ambitions over the long term”By Brendan Sinclair 7 hours agoLatest comments Sign in to contributeEmail addressPasswordSign in Need an account? Register now.
July 15, 2008 Regular News HBACF to host election debates H BACF to host election debatesThe Hispanic Bar Association of Central Florida, in partnership with the Hispanic Chamber of Commerce of Metro Orlando, Puerto Rican Chamber of Commerce of Central Florida, La Prensa newspaper, the Jewish Federation of Greater Orlando, WONQ Radio, Barry University School of Law, and the Lou Fry Institute of Politics and Government at the Univerity of Central Florida will be hosting a series of Central Florida election debates to promote voter education.The program dubbed “Decisiones ’08” will spotlight congressional district races, state Senate and House races, the state attorney’s race, Orange County sheriff’s race, and the Orange County Commissioner District 1 race. The first series of primary election debates will be held on August 12 and 13 from 6–9 p.m. at Barry University School of Law and the second series of general election debates will be held on October 6 and 7 from 6–9 p.m. at UCF’s downtown Orlando campus.Each of the debates will be divided into one-hour segments during which questions will be presented to the candidates by a panel of the sponsors. A moderator will facilitate further discussion of the issue presented, including direct exchange between the candidates.Through its support and participation in this program, the Hispanic Bar Association of Central Florida hopes to promote voter education and to allow the public to hear and see the candidates offer and defend their positions on critical issues affecting the Hispanic community in Central Florida.
By AARON WALKERIndependent Candidate Los Alamos County CouncilThroughout my campaign I have stated the need for honesty and transparency in our government, and it’s time for me to honor that need by having a discussion regarding mental health. I have been running my campaign at full steam since late May when I was trying to get on the ballot. Since then, it has been a roller coaster of emotions with some highs, lows, and a ton of anticipation.At times, my mental health has suffered under the weight of the self-induced pressure. I’ve questioned some of my strategies and wondered if I’ve done enough. I have had tremendous support from my wife, friends, and family that have been very encouraging throughout this whole process. I’ve bounced back with renewed motivation and vigor each time, but only because I have learned the tools I’ve needed over the years.Mental health is a big issue within our community, and it’s time that people in the spotlight start talking about it so that people (especially our youth) understand that it is okay to talk about it. Struggling with mental health is not a sign of weakness, and there is nothing “wrong” with it. We must find a way to make people comfortable talking about their struggles, and it starts with having this conversation publicly. Again, it is okay to not be okay.Los Alamos County has a myriad of services at its disposal regarding health services, including the health council. I would like to see those services leveraged to provide better mental health services within the county, especially to our teens and youth. I want to see if we can provide better services at the schools, as well as the teen center. We need more providers for mental health services for children within our community as well. We need to foster an environment that gives our teens and youth the tools they need to better confront mental health issues when they come up. These tools will prove extremely valuable as they navigate the waters of stepping into adulthood, and throughout their lives.It’s not just our youth that need better services. We need more/better services for the adults within our community as well. Again, that would mean finding more providers for these services and having a discussion at multiple levels on how to increase their availability. I also want to look at the possibility of “traveling” providers that could assist our senior population at our senior centers in Los Alamos and White Rock, as well as our senior housing locations.If we are to continue to have a wonderful community, we need to address the hard topics. We need to have discussions that may be hard to talk about. Mental health is one of those discussions. I will say right now that I struggle with mental health sometimes, and that is OKAY. It doesn’t define me or make me a weak person. It makes me human being with real emotions and real feelings. I am willing to discuss this openly and honestly, and it’s time we start erasing the stigma of mental health.
After the Capitals added Kevin Shattenkirk at this season’s NHL trade deadline, I certainly thought I’d be writing a much happier ending to this recent Washington hockey season.Alas, once again, that is not the case.You already know the story; the Pittsburgh Penguins defeated the Washington Capitals in the playoffs for the second straight season, this time in a seven game series. In fact, it is now the ninth time in 10 playoff meetings that the Pens have knocked out the Caps. Jim Schoenfeld remains the only Capitals bench boss to defeat Mario Lemieux’s franchise in the post season (1994).Let’s start with giving credit to the Penguins, because they certainly deserve that. Despite being outshot, 232-161, and outshot attempted, 484-317, in the series, they managed to hold the Caps to two goals or less in four of the seven tilts and as result, they won each of those games. There’s your series.You don’t do that without outstanding play from your goaltender. Cleary, Marc Andre-Fleury’s performance against the Capitals was the biggest reason why the Penguins will likely be winning their fifth Stanley Cup this spring.Next, you have to credit Sidney Crosby. Despite being injured in game three and missing game four, #87 was the difference maker for Pittsburgh. It was his two goals early in the second period of game one that staked the Pens to a two puck lead which gave his club the confidence it could win at the Verizon Center after being smoked there in the regular season. Then in a crucial game seven, Sid made the key pass on the winning goal after a Washington defensive zone turnover.Finally, tip your hat to the entire Penguins team and coaching staff because they overcame a ton of injuries to defeat the Caps. Washington had injuries, as well, namely Alex Ovechkin’s knee and hamstring and Marcus Johansson’s fractured finger, but that’s a part of the game and the Pens found a way to persevere through all of their health issues.The biggest reason the Pens won is because of their resolve. They certainly were outplayed by Washington for long stretches in this series, but they stuck to their system and when they received a break via a Caps turnover or mental mistake, they typically buried the biscuit. They were an opportunistic bunch who believed they could win. They also were able to plug guys into the lineup when some of their top guys were out. Without Crosby in game four, they jumped on the Caps early and held on for a win that ultimately gave the Caps no margin of error for a series comeback. So the Penguins deserve kudos for the depth they’ve created via strong drafting and development.Congratulations Penguins, you clearly know how to win when the chips are down.Now, were they the better team like they were in 2016 when they knocked off the Capitals in six games? The statistics say no, but the scoreboard says otherwise, and that is all that matters.As for the Capitals, the roster assembled by General Manager Brian MacLellan, on paper, appeared to have no holes. Washington certainly did a lot of things correctly in the series. You don’t dominate the numbers as heavily as they did without doing many things right. Unfortunately, they did some big things wrong at inopportune times.Washington carried the play in several periods in this series, didn’t score, and then tried to change their style of play. That is when they got into trouble and ended up losing. It was pretty obvious that the best Capitals game plan was to put pucks deep in the Penguins zone to try and further weaken a defense that was suffering from multiple injuries. Kris Letang was already out for the season and Trevor Daley was playing on bad wheels. But too often, the Capitals forgot that this is a shoot first league and they went into overpass mode. They were caught up far too easily in playing a pretty game and that is not the way you defeat a team as structured and as mentally tough as the Penguins.Many Capitals players talked about the defeat being a mental thing on Caps Breakdown Day, and they are correct. Pittsburgh, no matter what the score or the situation, pretty much continued to play the same way. The Caps on the other hand, were not patient enough or mentally disciplined to stick with the game plan. As three time Stanley Cup Champion Justin Williams told me after game two, its okay to dominate a period and not score a goal, it happens in hockey. The problem for Washington though, is they wouldn’t maintain what they were doing and that’s when the fancy game and turnovers appeared on the ice. That’s a mental issue all the way.While the Caps had a lot of shot attempts, they weren’t getting enough with traffic on Fleury and the players were rarely in position for rebounds. It’s a shoot first league and there were too many times, especially in the third period of game seven, when the Caps would cross the blue line and force the puck to the middle when getting it deep and wearing down the Penguins defense was the right play.Again, that is a mental toughness issue, in my book. You have to be willing to pay the physical price in the playoffs by making the correct play. Taking a hit in the neutral zone and ensuring the puck gets deep in the offensive zone is a critical part of post season hockey. That applies inside both blue lines, as well. A number of the Penguins goals came as a result of lazy or careless turnovers. That’s a letdown on the mental side of the game. You can also attribute all of the terrible penalties the Capitals took in game four as a mental issue. Washington had a tendency to not come out strong in some contests, most notably games one and four. There is no reason why the Penguins should’ve had a 21-13 shot attempt advantage in the first 15 minutes of game four with Crosby out of the lineup in a must win for Washington. That’s inexcusable and both players and coaches need to answer for that.Breaking things down by team component, let’s start with the coaching staff. All season long the Caps relied heavily on rolling four lines, but once Karl Alzner was deemed able to play with his hand injury and Brett Connolly struggled in his first post season appearance, Coach Barry Trotz went to seven defensemen and 11 forwards despite it being counter to what they’d done all season. Yes, the seven defensemen and 11 forwards strategy worked in game three, but it might have only been successful because Matt Niskanen was kicked out very early in the contest and the other six d-men were able to rotate normally. In game four, that configuration backfired badly as Alzner and Brooks Orpik, the two slowest Washington blue liners, were out on the ice together early in the game. Patrick Hornqvist, who isn’t exactly fast, split them like Moses parting the Red Sea to tally on a breakaway and it was 1-0 just over four minutes in. Pittsburgh gained a ton of confidence that they could win that contest without Crosby from that goal.Following the game four loss, which was also heavily impacted by a very injured Ovechkin, who probably shouldn’t have played, Coach Trotz shook up his forward lines. He moved Andre Burakovsky with T.J. Oshie and Nicklas Backstrom and bumped the Gr8 down with Lars Eller and Tom Wilson. Those moves worked and Washington came storming back to tie up the series. They seemed poised for a big game seven, but Pens Coach Mike Sullivan adjusted and the Capitals didn’t play with the passion and urgency they had in the third period of game five and all of game six. Simply put, they cracked under the pressure. It’s apparent that the weight of being the #1 seed plus all of the past history of Washington recent playoff failures was heavily on the minds of these players.Coach Barry Trotz has a track record of being tough on players who don’t follow the rules or the system as evidenced by the Ovechkin suspension in October of 2015 and Andre Burakovsky being benched in December of 2016. He even questionably pulled Braden Holtby after the second period in game two for what he thought was subpar goaltending. However, he and his staff let his skaters get away from the system too often in this series. Any deviation from the structure against a disciplined team like the Penguins can lead to a quality scoring chance, and that is what happened at key times in the series. If guys start playing the wrong way, they need to be benched for a shift or two so they get the message.Johansson, Oshie, and Williams scored a lot of goals in the regular season going to the net. Jojo even won the Toronto series in OT of game six by doing just that. In the Penguins series, we didn’t see enough net presence and it was on the coaches to drill that into the players heads and enforce the strategy of getting pucks deep to set that up.Again, I wasn’t a fan of the 7/11 configuration because it got the Caps away from the four line forward group that worked so well from late December until mid February. I understand why Brett Connolly was pulled out of the lineup for maybe a game or so to observe, but he also scored 15 goals in the regular season, many of which were tallied via going to the net. With some guys severely banged up and unable to shoot, like Johansson, why wasn’t he put back in for another chance? It was a mistake, in my opinion, to totally give up on a guy who could’ve been a better performer than the guys who were playing hurt. Case in point, Conor Sheary was performing poorly while being nicked up, so Sullivan benched him for games five and six of the Senators series. Yet in a crucial game seven, #43 was back in the lineup and played a major role in the first two Pittsburgh goals.So did the Caps lose totally because of coaching? No, the coaching wasn’t great, but let’s not throw the baby out with the bath water here. This coaching staff has done a great job of building this team from the ruins of 2014. The two Presidents’ Trophies are evidence of that. Look at how far Dmitry Orlov, Nate Schmidt, and Tom Wilson have come in just a year. Each one of those players was a big part of why the Caps knocked off the Maple Leafs and dominated the possession statistics against the Penguins.The playoff coaching certainly needed some improvements, but in totality, this is a very good coaching staff. Trotz and company will certainly take their share of the heat for the loss, but the biggest blame for the defeat is on the players themselves. They have to be stronger mentally and physically to do the correct things on the ice.Let’s start right at the top of the players with Ovechkin. There’s no nice way to put this, it was a subpar season for Ovi and it all began last summer. How you handle off of the ice issues and life changing events is a big part of professional sports and with Alex getting married last summer it clearly impacted his ability to prepare for and play in 2016-17. After scoring 50 goals in 2015-16 and having a super 2016 post season, Alex looked slow and overweight for the large majority of the season. Clearly his conditioning wasn’t where it needed to be and then missing training camp due to the World Cup of Hockey didn’t help either. At age 31 and not in peak shape, the Gr8 lost some speed and that allowed defensemen to play him tighter so that he couldn’t get his shot off quickly at even strength. Ovechkin lived off of the power play in 2016-17 to score goals as he struggled in five on five situations.In the playoffs, the hit from Nazem Kadri was low and the Russian Machine didn’t break, but it certainly slowed him down further and probably contributed to suffering the hamstring injury, as well. However, had Ovi been in better condition and had his speed from the previous year, it’s quite possible he could have avoided the Kadri hit altogether.Ovechkin has made great strides under this coaching staff with his back checking ability, something he rarely did prior to the Trotz era. He deserves a lot of credit for that. However, his ability to play in his own zone has regressed. Standing on the left wing boards straight legged with your stick at your hips parallel to the ice is bad defensive posture. He needs to get rid of that and work on being a better player in his own end. If he gets back in peak shape and works at it, there’s no reason he can’t turn proper defensive zone play into several rush goals in 2017-18. Again, it’s a focus on conditioning and hockey.That gets us to Backstrom. #19 had a very good season, but game seven was nowhere near his best. MacLellan’s goal in adding Eller and Connolly was to improve the bottom six and allow Washington to play a faster game. The thought was that having four lines would allow Coach Trotz to play everyone more evenly so that they could maintain a high pace and be fresher in the postseason. At times, the Capitals were able to do that, but they were not consistent. Ovechkin and Backstrom both played lower average minutes than they had in past regular seasons, by design, and in the end, it was likely the wrong move as both looked tired, at times, in the post season. Nicky, in his twenties, has been able to survive playing with extra weight, but as he moves into his thirties, like Ovechkin, he needs to shed any extra pounds he has to play faster.When Washington lost to the Penguins in 2015-16, you could not blame either Ovechkin or Backstrom because they dominated Crosby and Malkin in that series. It was the Nick Bonino line that won for the Pens in the spring of 2016. In 2016-17, you can’t say the same thing. Both Crosby and Malkin elevated their games while Ovechkin and Backstrom weren’t as good as they were the previous May. Sure the Caps only received one goal in the series from their bottom six, but they rarely played the fourth line due to the 7/11 strategy.Crosby is the best player in the game for a reason; he works harder than anyone at his craft. Orpik was quoted recently as saying that #87 is always the first player on the ice and the last player off of it for the Penguins at practice. That needs to be Ovechkin and Backstrom going forward. We’ve heard from other players that both have made strides, especially Nicky, in speaking up in the locker room. Speeches are great, but actions speak louder and doing the proper things on and off of the ice is so much more critical to winning championships. Those two guys are the Capitals leaders and have been the core for 10 years so they must be setting the tempo that everything is hockey first in 2017-18. We should not have to hear from Orpik that the team needs to get focused on hockey, like we did after the disastrous California trip in March. There were several post game players only meetings this season, including one after game two against the Penguins, and while it’s good to clear the air, they aren’t as necessary if everyone is focused on hockey.Ovechkin and Backstrom are clearly the core of the Capitals and the goaltender is the third critical piece to the triumvirate. Braden Holtby, who has been stellar in past post seasons, had his worst playoffs from a statistics standpoint. Now how much of that is on #70 and how much of it is on the team giving up too many golden chances? I’d lean more on the side of the team breakdowns, but this was not Braden’s spring. This series was likely over in five games if he doesn’t make some big stops early in period three before the Washington three goal explosion that led to a victory and a two game winning streak. In game seven, he had no chance on the winning goal. However, I still didn’t like the Justin Schultz winning tally in game four. If there was a goal he’d want back in the series, I’d bet it would be that one.On defense, John Carlson played his best hockey of the season against the Penguins, but he did not have a consistent year. He needs to amp his conditioning up so that he can play faster, as well. The standouts of this postseason on the blue line were Orlov and Schmidt and that’s encouraging given where we were just a year ago with both of them. Bringing in Shattenkirk for Zach Sanford and a first round pick seemed like the right move at the time, but in the end, with no Stanley Cup, it’s a lost trade. #22 has enormous potential and talent, but he was slow in the playoffs. Again, I think that might be a conditioning issue, but he didn’t come over until March with Washington. Hindsight is 20/20 and the deal now is another one that weakens the Capitals reach back for young players. Sanford has a lot of promise and first round picks are valuable. I can’t fault Mac for making that move, but coming up Cup empty now makes it an overall organizational defeat.So where do the Caps go from here? There are calls for firing the coach, trading Ovechkin, or “blowing it up” from many in the fan base and some around the club. Even a couple of players said “major changes” were needed just two days after losing to the Penguins. It’s a natural reaction when a team loses again after being the favorite.Let’s be honest, this is a team that is largely based on European talent and it hasn’t produced a trip to the Eastern Conference finals yet. This club improved greatly with the additions of North American players Oshie and Williams in the summer of 2015. They are guys who have a high “dog the puck” type of work effort. Both are unrestricted free agents and the team needs more of that style. Word over the Memorial Day weekend is that the Capitals and the Osh Babe have verbally agreed to an extension so that is great news, this team is not a Cup contender without #77 going forward. It would be nice if they could find a way to get Williams back, as well, but that will be tougher given the salary cap situation. Per the Caps great team reporter, Mike Vogel (@VogsCaps), we’ve heard that the salary cap is going to be in the $76 to $77 Million range. That is a big help to Washington, who also have to deal with Burakovsky as a restricted free agent. There are some who think #65 deserves a big pay raise, but given his inconsistent output, I’m not sure Washington can commit to longer term and/or high dollars on him, just yet.I just don’t see moving Ovechkin or Backstrom as feasible given the likely low return and to be honest, #19’s contract is a great one for the Caps. Evgeny Kuznetsov, who also improved significantly in the post season outside of a poor game seven, is up for a new contract. He’s a restricted free agent, but somewhere around $6M per season seems likely for him. As for Orlov and Schmidt, it’s apparent they’ve moved up big time on the depth chart of this defensive roster and deserve decent longer term contracts. I’m speculating that Orlov will be come in at around $4M and Schmidt in the $2 to $2.5M range. Both play with speed and drive possession, which is so important in today’s NHL. Unfortunately, there will have to be other changes on the blue line. Shattenkirk will get paid big bucks elsewhere and I’d expect the same for Alzner, who really had a rough campaign. King Karl admittedly had a hard time regaining his speed after offseason groin surgery and then he broke his hand in the first playoff tilt against Toronto. As for Orpik, as much as he’s a strong leader and a fitness freak, which was a big help in starting to turn the culture of this team around in 2014-15, his on ice value compared to his salary cap hit is not equitable anymore. He’s a third pair defenseman and you can’t afford $5.5M annually for that type of player when you want to win a Cup. MacLellan will have to look at either working a deal to move him, getting Vegas to pick him in the expansion draft, or buying him out to clear some needed salary cap space.If the Caps had players ready to make the leap from Hershey or the college ranks to the NHL, like the Penguins have been blessed with the last two seasons, the overall situation could be better. Perhaps the bottom six will see a player such as Travis Boyd or Riley Barber come up and help out? Jakub Vrana has shown glimpses of being able to handle the NHL, but after his demotion this year he dropped so far off of the map that he was scratched for some games by Bears Coach Troy Mann in the AHL playoffs. Vrana is streaky and inconsistent, much like Burakovsky has been, so do you want to rely on another guy who doesn’t go to the net or high traffic areas consistently to finally help get you past the Pittsburgh problem? Seems awfully risky to me.Clearly MacLellan has a lot to address in this offseason given the number of contracts that are expiring, NHL expansion to Vegas, and salary cap constraints. He also has a head coach reportedly heading into the last year of his contract. Add in that the two core players on the roster will both be in their thirties in 2017-18 and it’s clear that the GM has a lot to consider when charting the course for next season.It’s not an easy job and there are very hard decisions to make, but in this case, I think it’s worth staying the course for at least one more year with the head coach and core players. In regards to a coaching change, is there somebody out there better than this head coach and staff worth pursuing? After all, there are several young players who have really improved during the Trotz regime and they’ve won two straight Presidents’ Trophies. They will likely have lost to the eventual Stanley Cup Champions in the second round yet again (yes, I see the Penguins defeating the Predators in the Stanley Cup Final) and that’s simply a function of the current division and playoff setup. In reality, they are the second best team in hockey, so does making drastic changes make sense? I don’t think so.Brian, however, has to put pressure on the coaches and players to improve and be in better condition so they can make the playoffs and then deliver next spring. In hindsight, the World Cup of Hockey, which included participation from Coach Trotz and several top players, put the Capitals behind the eight ball from a readiness standpoint heading into 2016-17. The lack of preparation, based on what I’ve seen and heard, is a big reason they weren’t able to knock off the Penguins in the second round, once again.So it’s incumbent upon Coach Trotz, Ovechkin, Backstrom, and everyone else in line after them to start getting ready for 2017-18 as soon as possible. Ovi, Nicky, and all of the players need to put in the hard work this July, August, and September so that they are in the best condition to play at a maximum pace in April, May, and hopefully June. If they can’t do that over the next 12 months, then certainly it will be time to “blow it up.”